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Offer & Order Management: how to be ready for customer-centric airline distribution | Radu Iliescu


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The process of Offer & Order Management in airline distribution has evolved significantly over the last decades. In the past, airlines primarily relied on manual processes for managing offers and orders, which were often time-consuming and prone to errors. However, with the evolution of technology, airlines have been able to automate and streamline these processes, resulting in improved efficiency and accuracy.   

Despite the many changes and innovations that have taken place over the years, many airlines still rely on legacy systems. That dependency prevents airlines from easily creating, managing, and tracking offers and orders in real time, making it challenging to deliver a seamless customer experience. As the airline industry continues to evolve, we can expect to see more advancements in Offer & Order Management, further improving the way airlines distribute their products and services.  

Our Director of Digital Solutions & Consulting, Radu Iliescu, joined us for a conversation about the evolution of Offer & Order Management distribution and how airlines can prepare for the inevitable changes that are coming.

#airlineretail #customercentric #digitaltransformation

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