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Hasna Kourda’s journey begins with a family tradition on a small island in Tunisia and unfolds into an award winning fashion-tech start-up. From her grandmother’s handcrafted rugs to winning the LVMH Innovation Grand Prize, Hasna’s story is one of heritage, intuition, and a clear-eyed mission to repair what the industry has long overlooked.
In this episode, we dive into the origins of Save Your Wardrobe, the hidden vulnerabilities of global supply chains, and why the future of fashion depends on after-sales, care, and repair. Hasna shares the early pivots, the realities of building a company with her husband, what COVID revealed about the industry, and the emotional intelligence required to bring reluctant stakeholders on board. We also explore how AI is reviving lost craft, what brands are finally waking up to, and what it truly takes to build a resilient, meaningful business in fashion today.
A conversation about heritage, innovation, patience, and the quiet force behind a founder who is reshaping the future of fashion from the inside out.
❤️ Enjoying the show? Follow us for more honest founder stories.
Instagram: @ohshecandrive
More from Hasna &Save Your Wardrobe: @saveyourwardrobe
Venetia Archer is the founder and CEO of Ruuby, the on-demand beauty platform that’s delivered over a million manicures, massages, and blow dries across the UK, Geneva, Dubai, and Abu Dhabi. She built the company from a London startup into Europe’s largest platform in its category, pitching an entire economy that male investors didn’t know existed.
Before founding Ruuby, she worked high-risk security operations. She tracked hijacked ships. Then she became an entrepreneur. This conversation is about the identity shift, and what it took to move from zero to one in a market no one was watching.
We discuss:
motherhood,
resilience,
fundraising,
operating lean ,
and the clarity she’s found around zero-to-one energy, leadership,
and long-term vision.
A conversation about courage, timing, reinvention, and the long game of building a business that lasts - with honesty, ambition, and a whole lot of heart.
❤️ Like what you hear? Follow us for more.Instagram: @ohshecandrive
More from Venetia & Ruuby: @venetia_
Tara Zadeh’s story is one of forward energy and rapid reinvention, a life shaped by design, culture and connection.
In this episode, Tara opens up about the rich cultural influences that shaped her eye, the career pivots that defined her path, and the substance behind good PR: trust, taste, intention, and the power of bringing the right people together.
A conversation about identity, creativity, timing, and the courage to build a career that feels true, and entirely your own.
❤️ Like what you hear? Follow us for more!
Instagram: @ohshecandrive
More from Tara: @tarazadeh
How do the threads we wear shape who we become?
Ukrainian founder Anastasiya Yershova—the creative force behind linen brand Atelier Handmade—shares how she left international law, embraced self-belief, and now runs her business through war. From linen’s healing frequency to motherhood, identity shifts, and designing beauty amid chaos—this is a story of intuition, reinvention, and quiet strength.
✨ Topics include:
Reinventing your path despite the uncertainty
Linen, energy & conscious design
Postpartum creativity & identity
Running a sustainable brand during wartime
🎧 Tap play!
In this teaser episode, Japanese gastronomy expert Aiste Miseviciute explores Shokunin—the quiet, lifelong pursuit of mastery and purpose.
🎧 Listen to the full episode for a journey through food, culture, and craft!
Bring calm, clarity, and clean energy into your busy life with Matcha!
In this teaser episode, founder Louisa Birkhahn shares how she started Matcha Union.
🎧 Listen to the full episode for more on mindful living, brand-building, and the daily rituals that fuel her journey.
How do you go from posting for fun to becoming one of tech’s most trusted creators?
Angie Siciliani Fendi from Angie Tutorials shares how she turned content creation into a full-time career. In this Best Moments clip from Oh! She Can Drive, she talks about the mindset shift, early wins, and what it really takes to grow online today.🎧 Watch the full episode for insights on Short video strategy, working with brands, and going viral — all while staying authentic!
A few of our favorite moments - and this was a tough cut!
Mary Furtas, founder of Cultnaked, unfiltered.
This is just a glimpse. For the full story, hit play on the full episode.
🎧 Listen to the full episode here →
https://open.spotify.com/episode/359o8XfHUI4L9pCDVu2BIL
What if fate isn’t something you're handed — but something you choose, over and over again?
In this bonus episode, Rhea Gargour returns for a deeper, more spiritual reflection on karma, agency, and what it really means to persist.
From breaking generational patterns to trusting in divine timing, this is a conversation about reclaiming power, rewriting your story, and walking your path — no matter how long it takes.
❤️ Like what you hear?💫 Follow the pod: @ohshecandrive
In this intimate bonus episode, Miriam Adler shares her personal story of healing the wounds between mother and daughter—and what it truly means to break generational cycles.
From family estrangement to deep forgiveness, we explore the emotional layers behind the "mother wound," the complexities of the father relationship, and the family patterns that shape how we love, parent, and relate.
Miriam also opens up about the Mother & Daughter retreat she created, why not all healing requires others to change, and how we can begin to rewrite our family narratives with compassion and courage.
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