From joining her first start-up during the original dot com boom, Karin O’Connor has followed her curiosity through the evolution of technology, data and marketing over the past 20 years.

Karin is currently a Senior Director of Innovation Consulting at Salesforce, where she gets to talk about the intersection of business goals and technology with the most amazing people daily.

Her past roles include Managing Director at Accuen (Omnicom), Digital leadership at OMD and was the SVP of Marketing at an ad tech start up.  In her quest for lifelong learning, she earned her Masters of Science from the School of Engineering at Northwestern through their MPD2 design program. 

Approaching her work through the lens of Strategy, Empathy and Technology, Karin is passionate about creating opportunities for others.

Inspired by her experience being the first in her family to graduate college she recently founded The First Graduates Club, a year long mentorship program for individuals that are the first in their family to graduate from a four-year college or university.  To learn more, join us at thefirstgraduatesclub.org.