Several areas of the UK now charge for plastic grocery bags as a green tax and reusable shopping bags have become very popular. Mind you, carrying round a scrunched up bunch of old bags is never a good fashion statement. Fortunately Ohyo has designed a good-looking accessory which morphs from a pouch to a messenger bag before completely opening up as a shopping bag. Participating in the British Inventors’ Project at Gadget Show Live, I chat with Guy from Ohyo about his thing for folding.

Guy and Ohyo has worked with designer Felix Conran, the grandson of Sir Terence Conran, to create a flexible bag that changes shape to meet changing needs. The bag can be arranged into four different configurations, a tablet bag, messenger bag, a back-pack and a grocery bag. Available in four colours, the RRP is GB£79, but Ohyo are currently running a Kickstarter campaign where you can get in at £59. There’s just two days to go, so get in quick.

Ohyo have a track record in folding things – Guy’s previous invention was a collapsible bottle, which sold over 700,000 units and might be familiar to parents in Britain as it’s been previously sold in Marks and Spencer’s and Boots.

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