In this episode of Founder Fridays brought to you by Happier Grocery, we chat with Olivia and Rachel, co-founders of Sweedies—a revolutionary line of hemp-infused gummies that lets you dose your own experience. Designed with intention and flexibility, Sweedies empowers users to tailor the effects to their mood, moment, and needs. We dive into how the duo met, the spark that led to building a brand in the ever-evolving world of hemp and THC products, and what truly sets Sweedies apart in a saturated market. With a focus on transparency, design, and a personalized approach to plant wellness, Sweedies is shaking up the space one gummy at a time.