Former Data protection expert from the Labour Party, James Robson explains why charities face unique compliance challenges and how to fix them.

We cover consent myths, AI risks, emotional labour and the practical steps organisations can take to build trust and stay compliant.

This episode dives into the real work behind building a data strategy that actually changes behaviour inside a local authority. Lucy Lynch speaks with Simone Thomas, Data Insights Lead at Cheshire West and Chester Council, about the council’s transformation journey.

 In this episode, Lucy Lynch speaks with Aju Alexander, CEO of The Data Company, about the real foundations of transformation. 

This episode is a deep dive into the world of enterprise integration with Bejoy Thomas, founder of NJC Labs, a Salesforce Summit Partner and global Innovation Award winner. You explore Bejoy’s 20‑year journey from writing “handwritten code to connect systems” to leading a 100‑person integration consultancy operating across the UK, US, Australia and India. 

When your data is misaligned, incomplete, or irrelevant, your questions lead you in circles. When you measure the right things, your questions get smarter, your decisions get clearer, and your outcomes get better. 

In this episode, Lucy Lynch sits down with Bobby Banerjee, founder of The Hapi Test, to explore how recruitment can be transformed when we stop relying on gut feel and start measuring what actually matters: behaviour. 

In this episode I chat with Matt Small about how OMNIADIGITAL has grown internally and externally. 

Lucy Lynch speaks with Marion Marincat, founder of Sownd Affects, about the data, neuroscience and lived experience behind audio‑inclusive design. Together they reveal why noise is more than an annoyance and how rethinking acoustics can transform wellbeing, productivity and inclusion in the spaces we use every day.

Lucy Lynch speaks with Emma Corbett, a long‑time voice for people‑centred data governance and Omniadigitals newest Associate. Together they unpack why governance is still misunderstood, how organisations can move from policing to empowering, and why psychological safety is the foundation for any meaningful data change.

In this episode Chief of Staff Lucy Lynch interviews Ruth Clarke, Managing Partner at Six Agency, to explore how storytelling accelerates organisational change. They discuss why leaders must act as sense‑makers, how to turn data into meaningful narrative, and the role of clarity, communication and culture in successful transformation.

 This episode covers:

• storytelling in leadership
• data‑driven decision‑making
• organisational transformation
• employee engagement and culture
• the Six transformation toolkit
•  Perfect for leaders, HR professionals, transformation teams and anyone shaping the future of work.

At Omniadigital, we talk a lot about the invisible forces that shape how organisations work, the behaviours, the processes, the assumptions. Susan Walsh tackles the same problem from a different angle: the messy data that quietly drives bad decisions. Together, we’re exploring what happens when you fix the foundations. We are super excited to have The Classification Guru be part of our business products and services line.