In this Modrn Business episode, Zack chats with one of franchising’s foremost experts on early-stage franchisors, Brian Luciani of SMB Franchise Advisors & Stadium Ventures. We talk about venture capital’s increased prominence with franchisors, start-up category trends from 2024, what we’ll be seeing in 2025 and how the new Trump administration will dictate the types of brands we see start franchising in the years to come.