On this episode of On the Floor with John Weller, Nicole Beyer of Quality Carpet Outlet sits down with us to chat about her fascinating journey from the NFL to taking over her family's flooring business. You don't want to miss this one.

Learn how Doug Bockrath transformed his flooring business by going all-in on digital marketing

Flooring Retailer, Jason Goldberg, explains how he grew to 90 million in sales

Richard Scherzer talks about the path to his retail flooring store going digital and his success with LiveChat. Richard Scherzer, President of About Floors N More, shares how he successfully eliminated paperwork at his retail store to increase sales. Richard also explains how LiveChat has helped his company start more conversations and capture leads he was missing out on.

Lou Morano explains how he has continually grown his retail flooring business through good economic times and bad.

Ex-Google employee who now helps flooring retailers get more customers on Google explains the basics of advertising online. Learn what a flooring retailer can expect from investing in advertising on Google and what to consider when picking a digital marketing partner. Todd also explains how they work with FloorForce.com to deliver better results than its possible for other flooring retailers to obtain from other Google advertisers.

John Weller the co-founder of Floorforce.com explains why independent flooring retailers should not dwell on the box stores or the mega-retailers but should focus on the things that have made them successful and how to leverage them with a digital strategy.