On the Ground

31 staff. 22,000 families. 6 cities. 47 communities.

Over twenty years, Shanghai's Xin Tu Community Health Promotion Society went through three fundamental shifts: from direct service delivery, to training community "Health Ambassadors" to serve their own neighborhoods; from labor-intensive expansion, to exploring digital platforms; and from centralized management, to a "sense-and-respond" organizational philosophy forged in the chaos of the pandemic.

Each transformation was forced upon them. But each time, they were already thinking, already experimenting.

This episode closes with three questions: Do the connections you've built survive without your organization? Where is your ceiling for growth? And are you a service provider — or infrastructure?