Raymond is the Business Development and Strategy Manager at Fireworks Advertising, a strategic mind behind one of Uganda’s influential advertising agencies.
Originally set on becoming an accountant, his path shifted toward marketing, where creativity met strategy. Now a powerhouse in pitching and business development, Raymond dives deep into how value addition, vocational skills, and professionalism can shape Uganda’s journey to a middle-class economy by 2040.
Tune in to hear his bold take on ethical marketing, organized entrepreneurship, and how impactful communication can transform lives. 🇺🇬
#ONUganda #Marketingforgrowth #Advertising #MiddleClassEconomy #PodcastInsights
00:00 The Importance of Culture and Attitude
00:09 Exploring Uganda's Economic Potential
01:01 Meet Raymond - Business Development and Strategy Manager
01:23 Raymond's Journey into Marketing
03:47 The Role of Passion and Strategy in Marketing
09:46 Challenges in the Advertising Industry
14:39 Opportunities for Growth and Innovation
19:38 The Impact of Influencers on Campaigns
23:11 Memorable Campaigns and Industry Insights
27:11 Achieving a Middle-Class Economy by 2040
35:45 Conclusion and Final Thoughts
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Share your feedback and inquiries at [email protected] or call/WhatsApp +25678537996.
PODCAST DISCLAIMER.
The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.
As of 6th.09.24.