Dale on the Daily

One Call Is Never Enough: Why Consistent Follow-Up Transforms Your Business


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Consistent follow-up is the key difference between occasional deals and a successful wholesaling business that delivers reliable results. Creating momentum and consistency requires persistence, strategic outreach, and understanding the numbers behind real estate lead conversion.

• Buying leads means nothing if you don't commit to calling them until you make contact
• Industry standard suggests one contract per 25 seller conversations, which might require 200+ dials
• Building momentum means adding new leads while following up with existing ones
• Most sellers receive calls from multiple investors, making persistence your competitive advantage
• Try different follow-up approaches - vary call times and sequences to maximize contact opportunities
• Real success story: secured a contract after 19 unanswered calls over 1.5 months
• Having leads is essential, but following up consistently is what transforms leads into closings

The most important thing in your wholesale business is having leads, and the next big focus is following up with those leads until either they sell you their property or sell to someone else. Let me know your success stories and how follow-up has created more opportunities for you.


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Dale on the DailyBy Dale Kerns