In Episode Two of Train to Gain, co-hosts Erin Raitt and Katie Merrill tackle the critical topic of foundational product education. They explore effective strategies for educating sales teams in both direct and indirect sales models, highlighting the importance of creating versatile, digital training content such as videos, e-learning courses, and knowledge bases.

Erin and Katie share real-world insights into leveraging existing product training across multiple departments—from employee onboarding to customer support—emphasizing how clear content ownership can streamline internal efforts and maximize ROI.

Stay tuned for their "snack box" analogy that creatively illustrates the modularity and strategic reuse of digital training content. Plus, catch up on the latest adventures of the "Angry Birds," Katie’s daughter's softball all-star team!

Key Takeaway:

Invest in foundational product training content first, then strategically adapt it across teams to avoid redundancy and enhance effectiveness.

Don't forget to subscribe, follow, and tune in for more actionable insights, relatable anecdotes, and snack-sized strategies from the Train to Gain team!