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In this episode, Peter Carusone, President and CEO of Vision, discusses how his platform is transforming automotive and powersports dealerships by turning confusion into clarity through real-time data. From his beginnings in the chaotic dealership world to founding Vision AST, Peter shares his insights on the importance of data in making informed decisions and the common pitfalls dealerships face. The conversation covers everything from the impact of COVID-19 on data utilization to the challenges of building a SaaS product. Peter also emphasizes the significance of having a supportive and communicative team, the benefits of custom scorecards, and his vision for the company’s future. This episode is packed with valuable information for anyone interested in the automotive industry, tech startups, and effective data usage.

01:24 Icebreaker Questions

06:23 Pete's Background and Early Life

09:42 Early Career and Marketing Insights

15:12 Transition to Dealership Operations

19:47 Challenges and Insights in Dealerships

21:32 Importance of Data in Dealerships

25:56 Common Misconceptions and Lies in Dealerships

28:55 The Impact of Small Changes in Sales

31:14 Vision AST's Real-Time Data Solutions

35:59 Challenges and Learnings in Building Vision AST

45:21 Final Thoughts and Future Vision

Connect with Pete:

 Website: https://www.visionast.com

LinkedIn: https://www.linkedin.com/in/peter-carusone-8b772912/

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TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this heartfelt episode, Cody Brouwers returns to share his journey from competing at Born Free Texas biker build off to getting the prestigious invitation for the Born Free 17 show which is considered the Super Bowl of custom chopper building. We document his trials, triumphs, and everything in between as Cody embarks on building an exceptional chopper. The discussion is filled with camaraderie, insightful reflections on the joys and struggles of custom bike building, and the emotional rollercoaster Cody experiences. The episode also highlights Cody's dedication, community support, and the importance of staying true to oneself amidst the pressures of the industry. Fans are encouraged to follow his progress through various social media posts leading up to the big reveal.

00:00 Introduction and Welcome Back Cody

01:19 Cody's Journey to Born Free Texas

03:24 Rapid Fire Questions with Cody

08:09 The Invitation to Born Free Texas

14:12 The Texas Show Experience

18:34 The Call for Born Free 17

24:37 Emotional Reflections on Achievements

27:55 Mindset and Approach to Building

30:20 The Importance of Deadlines and Perfection

33:15 The Hidden Struggles of Building

41:45 Encouragement for Aspiring Builders

42:48 The Future of Chopper Culture

49:16 Looking Ahead to Born Free 17

Connect with Cody:

Instagram: https://www.instagram.com/tradercodyschopper/
YouTube: https://www.youtube.com/channel/UCMzWSjoJeIVRtnUfspZjiyQ
Website: https://www.tradercodyschoppers.com/

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Facebook: https://www.facebook.com/profile.php?id=61551644038136
Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this episode, we sit down with Nicki Snyder, the Chief Marketing Officer for American Road Group. Nicki oversees marketing efforts across 13 dealerships in five states. The conversation delves into Nicki’s career journey, which began in an unorthodox manner as she stepped into a Harley-Davidson dealership right after college. Nicki touches upon the importance of mentorship, specifically highlighting her time under mentor Mike Davis, and her steps to rising as a leader in a male-dominated industry. The discussion covers several aspects of her life and career including work-life balance, challenges in marketing, and the vital importance of storytelling. Through a series of rapid-fire questions, Nicki shares personal anecdotes, leadership insights, the importance of community engagement, and advice for young women entering the industry. Listeners are taken on a journey of growth, perseverance, and passion for both the Harley-Davidson brand and the people who make it special.

00:00 Introduction and Guest Welcome

01:32 Rapid Fire Icebreaker Questions

09:53 Nicki’s Background and Early Life

19:07 Mentorship and Growth

34:53 Introduction to American Road Group

35:26 Expansion and Dealership Locations

38:23 Marketing Strategy for Multiple Locations

44:36 Standard Operating Procedures and Consistency

55:44 Marketing Misconceptions in Dealerships

58:50 Personal Reflections and Career Pride

01:00:55 Advice for Aspiring Female Leaders

01:05:09 Closing Thoughts and Contact Information

Connect with Nicki:

Website: americanroadgroup.com 

E-Mail: [email protected]

LinkedIn: linkedin.com/in/nickisnyderhd

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Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this episode of One Gang Worldwide, we sit down with John Vaughan-Chaldy, a pioneer in the power sports industry. Drawing from his extensive experience as a rider, builder, brand founder, and digital marketing specialist, John shares his journey from shaping the culture that launched the jet ski movement to co-founding Max Opp Marketing. He discusses the early days of customizing motorcycles, the rise of jet ski racing, and his transition into the automotive industry. With memorable stories about growing up in Carlsbad amidst icons of the action sports world, John emphasizes the importance of hard work, persistence, and the basics of selling. He also delves into his strategies for effective digital marketing, highlighting how he helps dealerships thrive in the digital age. Join us for an inspiring conversation filled with insights on evolution, creativity, and resilience.

00:00 Introduction to John 

01:34 Rapid Fire Questions

07:03 Early Life and Influences

10:51 Growing Up in Carlsbad

22:17 Transition to Automotive Industry

26:36 Rising to the Top: From Salesman to Manager

27:05 The Basics of Selling: Keep It Simple

32:28 Overcoming Adversity: The Birth of Baren Custom Accessories

43:26 The Evolution of Digital Marketing Strategies

48:56 Conclusion: Final Thoughts and Future Plans

Connect with John:

 Website:

http://www.maxoppmarketing.com

http://www.baronscustom.com/indexold.php 

Instagram: www.instagram.com/johnbaronvc/ 

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Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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On this episode of One Gang Worldwide, we sit down with Nick Kerscher, a lifelong rider whose journey took him from racing dirt bikes in Wisconsin to designing the helmets that protect riders around the world.

Nick shares how his early days wrenching on his own bikes and racing District 16 shaped the way he thinks about performance and safety. We walk through his path into mechanical engineering, his early professional experience at Kimberly-Clark, and the pivotal role he played at 6D Helmets where the groundbreaking ODS system helped change the conversation around concussion protection.

Today, Nick serves as Lead Development Engineer for powersports helmets at Fox Racing and Bell Helmets, where innovation, testing, and rider feedback drive every design decision.

We dive deep into how helmets are developed from concept and CAD to lab testing, rider testing, and real-world validation while breaking down helmet safety and certification in a way every rider can understand. Nick also shares where helmet technology is headed next, the responsibility that comes with designing life-saving equipment, and advice for riders and engineers looking to follow a similar path.

This episode is a rare behind-the-scenes look at the science, responsibility, and passion behind the helmets we trust every time we ride.

00:00 Introduction to Nick Kerscher

05:26 Nick's Early Life and Passion for Dirt Bikes

10:28 Racing Days and Engineering Aspirations

14:27 University Challenges and Career Beginnings

20:24 First Engineering Job and Pursuing the Moto Industry

27:13 Persistence Pays Off: Joining 6D Helmets

29:32 Starting at 6D Helmets During COVID-19

31:01 Engineering Role and Mentorship at 6D

35:56 Transition to Fox and Bell

37:52 Role and Responsibilities at Fox and Bell

54:03 Future of Helmet Technology

58:54 Advice for Aspiring Engineers

59:55 Conclusion and Final Thoughts

Connect with Nick:

LinkedIn: https://www.linkedin.com/in/nkerscher/ 

Instagram: www.instagram.com/kersch703/

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Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this OGW episode, we introduce you to Luke Hedger, a two-time British Champion in motorcycle racing who balances his high-speed career with family life. Luke shares insights into his journey from a young, budding racer to a seasoned professional managing the pressures and stakes of the British Superbike Championship (BSB). The conversation covers his early years, the financial and logistical challenges of sustaining a racing career, and the changes fatherhood brought to his life and perspective on racing. Luke also gives a peek into his race-day routines, the mental and physical toll of racing, the critical role of sponsors, and his aspirations for the future. He reflects on his passion for the sport, the impact of his supportive family, and offers advice for aspiring young racers. This episode provides a comprehensive look at the life of a professional racer, making it both entertaining and insightful for fans and upcoming talent alike.

00:00 Introduction to the Show

01:39 Rapid Fire Questions with Luke Hedger

07:01 Luke's Early Life and Introduction to Bikes

09:50 The Struggles and Sacrifices of Racing

14:39 Championship Wins and Career Highlights

20:53 Transition to British Super Bikes

27:06 Fatherhood and Life Changes

28:02 Balancing Racing and Parenting

30:08 Self-Consciousness at the Track

31:10 The Dual Life of a Racer Dad

32:33 Pre-Race Mindset

35:18 Physical and Mental Toll of Racing

37:11 Financial and Logistical Challenges

39:28 Importance of Sponsors and Branding

44:32 Advice for Young Riders

49:16 Future Goals and Aspirations

52:59 Closing Remarks and Contact Info

Connect with Luke:

 Website: https://lukehedgerracing.com/

Instagram: instagram.com/lukehedger23

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Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this episode of One Gang Worldwide, we sit down with Justin Quinn, Product Manager at DX1, for an honest, inside look at how real dealership experience shapes better dealer technology.

We kick things off with a light Break the Ice segment before diving into Justin’s path through the powersports world, from his early motocross days to working inside dealerships at nearly every level, and eventually into product leadership at DX1.

Justin shares what it’s actually like to live on both sides of the equation: the daily pressure of dealership operations and the responsibility of building tools dealers rely on to run their businesses. We talk candidly about where dealer management systems help, where they fall short, and how thoughtful use of automation and AI can improve efficiency without complicating workflows.

The conversation also explores the importance of training, clean inventory management, strong customer support, and real partnerships between dealers and technology providers. Justin offers insight into how changing consumer expectations and a new generation of dealership employees are influencing the future of the powersports industry.

This episode is for dealers, managers, and industry professionals who believe the best technology is built by people who understand the reality of dealership life.

00:00 Introduction and Guest Welcome

01:32 Icebreaker Questions

04:35 Justin's Early Life and Motocross Beginnings

12:30 First Dealership Job and Early Lessons

19:09 Transition to DX One

24:09 DX One's Impact on Dealerships

27:36 Operational Insights and Smart Tools

34:06 Challenges and Successes in Dealership Management

40:20 Navigating the AI Boom and Its Implications

44:24 The Future of the Power Sports Industry

46:15 Enhancing Customer Experience with AI Tools

50:43 The Role of Data Security in Dealership Management

01:01:30 Personal Reflections and Career Journey

01:12:40 The Value of Support and Customer Service

Connect with Justin:

Website: https://www.dx1app.com/

LinkedIn:linkedin.com/company/dx1

Facebook: facebook.com/DX1Powersports

Instagram: instagram.com/dx1app

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Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this special episode of 'The Weight We Carry,' a diverse panel of five influential men from different walks of life,. The motorcycle industry, law enforcement, firefighting, and business come together to discuss the unspoken burdens men bear. The conversation dives deep into personal stories of childhood struggles, emotional suppression, and the societal pressures of masculinity. The panelists, including Jay Dobyns, Howard Kelly, Sam Nehme, Tony Gonzalez, and Gene Silas, explore the impact of family, faith, addiction, and overcoming personal battles. They highlight the importance of vulnerability, the dangers of societal stereotypes, and the critical need for open dialogues about mental health. Through honest recounting of their experiences, they emphasize the value of support systems, professional help, and the fundamental human need to feel seen and heard. This episode aims to inspire and provide solace to men navigating their own mental health journeys.

00:00 Introduction to the Weight We Carry

01:06 Meet the Legends of the Motorcycle Industry

03:27 The Weight We Carry During the Holidays

05:49 The Silence That Builds the Man

49:56 Taking on Responsibilities at a Young Age

59:48 The Masks We Wear

01:08:12 The Pressure Cooker

01:21:33 The War on Masculinity

01:29:31 The Importance of Adversity in Growing Up

01:30:05 The Impact of Social Media on Self-Perception

01:33:33 The War on Media Influence

01:35:23 Generational Differences and the Role of Fathers

01:39:27 The Breaking Point

01:58:18 The Message to Men who aren't Okay

02:04:30 Final Thoughts and Reflections

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LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this episode of One Gang Worldwide, we sit down with Brett Tekavec, a man who has experienced the Harley-Davidson world from all angles, starting as a bike washer in Cleveland and eventually owning two successful dealerships in DC and Ohio. Brett shares his journey from early passions and diverse job roles to becoming a district manager for Harley-Davidson Motor Company and finally taking the bold step of dealership ownership. He discusses the challenges faced along the way, the importance of listening and creating memorable experiences for customers, and the impact of financial acumen in running a successful business. Brett also touches on industry insights, the need for new customer engagement strategies, and his interactions with Harley-Davidson's new CEO, which bring hope for a better future for the brand and its dealers.

00:00 Introduction to Brett

01:27 Icebreaker Questions

07:41 Brett's Early Years

12:15 First Job at Southeast Harley Davidson

16:07 Climbing the Ladder

17:30 Transition to Harley Davidson Motor Company

22:18 Becoming a Business Owner

26:54 A Funny High School Story

27:43 College and Career Journey

28:06 Financial Advice for Aspiring Dealership Owners

29:44 Queen City Harley-Davidson Era

31:04 Selling the Dream, Not Just the Machine

33:23 Challenges in the Motorcycle Dealership World

35:56 Harley-Davidson's Market Dynamics

42:50 New CEO and Future Prospects

54:31 Advice for Aspiring Business Owners

56:23 Conclusion and Final Thoughts

Connect with Brett:

 Website: https://www.npda.org/board-of-directors-2025/brett-tekavec

LinkedIn: https://www.linkedin.com/in/brett-tekavec-mba-59694018/

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LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide

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In this episode of One Gang Worldwide, we sit down with George Gatto, the man behind one of Pennsylvania’s most iconic motorcycle legacies, a story that spans 60 years, three generations, and the evolution of Gatto Cycle Shop into the powerhouse known today as Three Rivers Harley-Davidson.

George takes us all the way back to his earliest memories inside the family shop, sharing raw and honest stories about growing up in a business built on grit, loyalty, and old-school values. From unexpected characters who shaped his childhood… to the moments that tested the family name… to the decision that changed everything: expanding into Harley-Davidson.

He opens up about:

• The hard lessons that only a family business can teach
• The bold move to consolidate multiple Harley stores into one thriving dealership
• The leadership challenges no rider ever sees, recessions, OEM pressure, cultural shifts, and industry upheaval
• The turning points that nearly broke the business… and the decisions that saved it
• Why he helped launch the National Powersports Dealer Association (NPDA)
• What dealers are facing today that the corporate world doesn’t talk about

George also shares his perspective on the new direction of Harley-Davidson, why the industry desperately needs unity, and what the next generation must understand if they want to keep this culture alive.

This is more than a business story. It’s the story of a family name, a legacy built brick by brick, and a man who refused to let six decades of history fade.

If you love motorcycles, leadership stories, or the real truth behind the powersports industry, this is an episode you don’t want to miss.

00:00 Introduction to George Gatto

01:21 Rapid Fire Questions

05:54 Early Life and Family Background

10:03 Challenges and Growth in the Motorcycle Business

15:11 Harley-Davidson Expansion and Consolidation

21:02 Leadership and Industry Insights

25:22 Dealing with Corporate Challenges

41:02 Networking and Business Organizations

42:06 Joining the YPO Forum

42:39 Impact of Garage Composites 20 Group

44:43 Leading People: Lessons from Experience

46:17 Navigating Hardships: The Recession and COVID

48:37 Challenges in the Motorcycle Industry

52:21 Founding the National Power Sports Dealers Association

01:12:53 The Importance of Unity and Collective Voice

01:17:34 Final Thoughts and Personal Reflections

Connect with George:

 Website: https://www.npda.org/board-of-directors-2025/george-gatto

LinkedIn: linkedin.com/in/george-gatto-5439b59/

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 Connect with Cycles Worldwide:
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YouTube: https://www.youtube.com/channel/UC9f5Fx7tVs67xgemZUFphaw
Facebook: https://www.facebook.com/profile.php?id=61551644038136
Instagram:  https://www.instagram.com/cyclesworldwidellc/
LinkedIn:  https://www.linkedin.com/in/sergey-tokman-2a78a6284/
TikTok:  https://www.tiktok.com/@cycles.worldwide