One of your client's most limiting beliefs and how to address it. Adam has had numerous clients over the years and do you know what one of the most common limiting beliefs he has to constantly resolve is? He goes deep into just what it is in today's episode. Some of the best ways to deal with limiting beliefs is obvious: tell them why they're wrong. Adam has one other thing to share that has helped him increase conversions and also improve his relationships with his clients. Ever heard of a case study?