In today's episode of Pool Magazine podcast we go one-on-one with Ryder Steimle, CEO of California Pools, one of the largest pool companies in the industry and a franchise with 24 locations nationwide. Collectively, the franchise organization has built over 80,000 pools built since 1952. Steimle says education is a vital cornerstone of their success in the market; not only in setting expectations with customers about the pool construction process, but in shaping the internal training curriculum that enables California Pools' franchisees to realize their full potential. 

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