One Quick Point

Product placement is on the rise again. Have you seriously looked into this as an option for your brand? You should consider it as a big play for 2019. Listen in as we explore on One Quick Point.

Are you excited about the work set out before you? Are you ready to chart a new course? If yes, share this with a friend. If no, here's a nudge to get you going. Welcome to 2019!

In this episode of One Quick Point, we discuss the need to stay relevant and look at two very different brands taking a stab at just that, Ford Motor Company and Champion.

Fads and trends are good things for you and your business. Hear one approach to making them work for you on this episode of One Quick Point. 

In this episode of One Quick Point, we discuss the importance of creating and communicating value overall. In addition to continuing the discussion about Nike's Dream Crazy campaign, I close with tips on how professionals can communicate the value they create on an individual level.

Let's explore the layers behind Nike's recent campaign featuring former NFL player Colin Kaepernick.