In this TechServe Exchange episode, Tyson Franco, Founder CEO/CTO of Mako Professionals, sits down with Sam Smith, Senior Vice President at ASB Resources, for a candid conversation on why sales and recruiting alignment matters more than ever in today’s staffing market.

Together, they unpack the hidden costs of misalignment, the importance of transparency and shared visibility, and how mutual respect across teams drives stronger performance. From daily huddles and data dashboards to shared incentives and job-order qualification, the discussion offers practical, real-world strategies leaders can implement immediately to build stronger collaboration and long-term growth.