How do you avoid unexpected surprises when you take on a new client for your ad management services?

So what happens to many, many ad managers they'll get a new client on board, and then they get access to the ads manager and start investigating their clients funnels or lack thereof, and discover that they are in for a bit of a nightmare when it comes to tidying things up.

So what can you do to avoid those unexpected surprises? Well that is what we are talking about on this episode of Online Confidential.

What do you do If you have a potential client who may not be quite ready for Facebook ads?

So you have a great potential client and they've reached out to you and they're wanting to know how to run Facebook ads or how you can run their Facebook ads for them.

In a previous post I shared strategies that I like to use to look under the hood and determine if someone is going to be a great fit for our Facebook ad services. That's either via strategy session if they haven't run any ads before or doing an audit, if they have run Facebook ads. So either of those ways you get a good insight of their business, what assets they have in place and where they're at, whether they should, or shouldn't even be running Facebook ads at this stage.

It's 10 o'clock at night, you get a ding on your phone or messenger, and it's a client. How do you avoid that as an ad manager? When ads are running 24 seven? 

So you've got clients on board, except your communication with them is typically via emails or Facebook messenger. That's not quite ideal because 1) things get lost very easily in email inboxes, and 2) they get lost even more easily in Facebook messenger inboxes. So how do you communicate with your clients? 

Sure, you'll have people who are communicating with you that way initially, but then when they sign up, they're a client, how do you communicate with them then?  Well, that's what I'm going to share with you inside of my newest episode…

My ads aren't converting! 

That's something I've heard a lot from ad managers as I've been coaching them over the years. And there's a few things we need to look at to find out why. 

So why aren't your ads converting? Well, there's a few things that we will go through to troubleshoot that and see what the exact problem is. 

That is what we're going to be looking at today in this episode of online confidential, where I take you behind the scenes where I talk about you guessed it, secret ad manager business.

Do you have your business manager insurance policy set up? 

​So what Is a business manager insurance policy, or maybe you're even asking what is business manager? Well, I'll take a step back if you don't know what business manager is.

​That's what we're talking about today on this episode of online confidential, where I take you behind the scenes of secret ad manager business. 

Should you offer additional services to my ad management business? When you have ad clients on board and they start requesting additional services like bots, YouTube Ads, email management, social media management , etc. There's all these other pieces that can go with being an ads manager, but you need to decide one, if you do want to provide that service and what to charge for these additional services.

Want a little behind the scenes about how to onboard a client and keep things nice and smooth and under control?

No one wants to feel when they get a client on board, overwhelmed and stressed out about all the work that you have got to do to suddenly get them on board.

Today I go behind the scenes on how to onboard a client that won't have you pulling out your hair

What is one of the best skills you can have as an ad manager, it may not be what you think.

So many skills are needed when you are an Ad Manager but there is one that really is important and can make the world of difference in your business. 

How much should I charge as an ad manager? That's a question I get asked all the time and the answer depends on a variety of things. 

They say the riches are in the niches!

Now it can be confusing aside from what actually is the correct way to pronounce it. What is a niche? What is that people might be talking about that you need to be zeroing in on especially as an ad manager so that you can work more effectively.