Recorded at Online Retailer 2016 in Sydney, here we chat with Jules Lund, Founder, TRIBE about embracing the rise of influencer marketing and social discovery.

• Citizen marketing - Connect with your customers directly and influence their purchasing behaviour

• Facilitate influencers’ advocacy for your brand and customers’ need for social discovery

• Understanding the ROI of social media and influencer marketing

Recorded at Online Retailer 2016 in Sydney, we chat with Brendan Sweeney, Group General Manager E-Commerce, Cotton On Group about setting up business for international success.

• Shortcuts to setting up successfully in new international markets

• Localise essential elements such as design, content, language, payments, supply chain and more

• Establishing partnership and logistics frameworks for profitability

Recorded at Online Retailer 2016 in Sydney, we chat with Brendan Sweeney, Group General Manager E-Commerce, Cotton On Group about setting up business for international success.

• Shortcuts to setting up successfully in new international markets

• Localise essential elements such as design, content, language, payments, supply chain and more

• Establishing partnership and logistics frameworks for profitability

Recorded at Online Retailer 2016 in Sydney, we chat Elle Aram, Co-Founder, Kini Swimwear about building a mass customisation swimwear brand, and managing inventory and demand forecasting.

• Is Mass Customisation the holy grail?

• Challenges to Implementation

• Delivering Customer Value

Recorded at Online Retailer 2016 in Sydney, we chat Elle Aram, Co-Founder, Kini Swimwear about building a mass customisation swimwear brand, and managing inventory and demand forecasting.

• Is Mass Customisation the holy grail?

• Challenges to Implementation

• Delivering Customer Value

Recorded at Online Retailer 2016 in Sydney, we chat with Brian Spaly, Co-Founder, TrunkClub about his journey from idea to exit in startups.

• Learn how to identify emerging hot markets

• Plan and execute a winning business strategy

• Tailor your market offering to attract investments for a healthy exit

Recorded at Online Retailer 2016 in Sydney, we chat with Brian Spaly, Co-Founder, TrunkClub about his journey from idea to exit in startups.

• Learn how to identify emerging hot markets

• Plan and execute a winning business strategy

• Tailor your market offering to attract investments for a healthy exit

Recorded at Online Retailer 2016 in Sydney, we chat with Anna Stockley, Head of Digital for Mecca Brands, about utilising user-generated content to attract and engage customers.

• Leverage rating and reviews to foster trust, authenticity

• Create customers advocates and brand ambassador to spread positive word of mouth

• Learn about what works and what doesn’t to optimise your UGC

Anna Stockley, Head of Digital, MECCA Brands

Recorded at Online Retailer 2016 in Sydney, we chat with Anna Stockley, Head of Digital for Mecca Brands, about utilising user-generated content to attract and engage customers.

• Leverage rating and reviews to foster trust, authenticity

• Create customers advocates and brand ambassador to spread positive word of mouth

• Learn about what works and what doesn’t to optimise your UGC

Anna Stockley, Head of Digital, MECCA Brands

Recorded at Online Retailer 2016 in Sydney, we chat with Anna Kismet, Head of Digital, T2 Tea about enhancing the instore experience to drive online sales.

• Combine e-commerce with in-store shopping to create a connected retail experience

• Connect with customers digitally when they are in-store

• Drive high-efficiency buying that transforms the shopping experience