I've often heard the argument that only outcomes matter, from bosses and colleagues to pundits, and more recently, even from coaches and change agents. This consequentialist view—that the ends justify the means ultimately harms individuals, organizations, and their stakeholders. In SPaMCAST 848 we discuss why the consequentialist argument that only the outcome matters is flawed for several reasons. We also have a visit from  who brings his wonderful Alpha and Omega of Product Development column to the podcast. In this episode Jon and I discuss a topic aligned with consequentialism, the use of manipulation and persuasion.   Mastering Work Intake sponsors SPaMCAST! Look at your to-do list and tell me your work intake process is perfectly balanced. Whether you are reacting to your work or personal backlog, it's time to learn to take control!  Buy a copy of Mastering Work Intake (your work-life balance will improve). Amazon (US) — JRoss —   Do you want to test the water before spending part of your hard-earned paycheck? and I offer free 30-minute “office hours” sessions. In these sessions, we’ll facilitate helping to identify and create a plan to tackle one of your work intake challenges. Book time with us here: Re-read Saturday News The first chapter of (have you bought your copy?) explores the relationship between freedom and development. In the chapter, the author highlights the dichotomy between the concentration on economic wealth and a “broader” focus on the lives we can lead as different views of development. During my university career, I studied a lot of economics. I do mean a lot. At one point I considered economics as a vocation, at the time my math was not good enough and I was not a good enough student to understand that I could have remedied that issue. The brand of economics I studied would have put me into the “wealth as development” camp. Winding the calendar forward a few days (or decades) as I read this book, specifically in light of studying Stoicism, I find myself on the other end of the spectrum.  Previous installments of : Week 1: Week 2: Week 3:   Next SPaMCAST  SPaMCAST 849 will feature our interview with . Mr Mosaari is the co-founder and CEO of . We talked about the industrialization of AI and using AI to deliver value. This conversation concerns moving AI from parlor tricks to the backbone of cost-conscious value delivery.