It’s business as usual for the toy companies. They’re pushing products that they started developing over 6 months ago. However, what are these going to cost? New Joes hit today and at the largest seller of toys in America, Entertainment Earth, they are $6 more than MSRP. The Vintage Collection Star Wars figures were already too high. What’s the new Carson Teva going to run fans of Paul Sun-Hyung Lee when it hits the pegs? Master’s prices have gone up pretty regularly over the last few years. Origins started less than five years ago at $15.99. The newest wave is $21.99. Transformers have been somewhat stable, but who knows what the leaked list of 2026 figures will cost when finally in hand.