Ophenia Liang is the Director and Co-Founder of Digital Crew, Australia’s fasting growing multi-award winning cross-cultural multilingual digital marketing company. Here she talks about the challenges of cross-cultural marketing in Asia, particularly in China, India and Japan and the mistakes and lessons marketers and their organisations face when expanding into overseas markets as diverse and complex as these major world economies.

https://www.trinityp3.com/2020/03/cross-cultural-marketing-in-asia/