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Opt In: From SDRs to Evangelists
Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on the evolution of the SDR role in 8.5 minutes!
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In our opinion, the SDR function is often criminally underutilized.
Traditionally, companies look at the SDR function with the following (overly simplified) formula:
🤝 🎓 + (📃 + 💻 + 📞) + 🧑🏫 = 🤑
Hire College Grad + Give them a list, laptop, and phone + 1 week of training = Sales Leads
And while that might have worked 10 or even 5 years ago, today the role is much more nuanced and complicated than that. Simply executing an outbound motion where SDRs follow a script and are only measured on meetings booked is a recipe for disaster.
So what’s a sales leader to do?
AJ and Alex recap an onDemand event with Sean Adams of Iorad where they discuss the evolution of the SDR role.
From embracing dark social to front-loading value in your outreach to prioritizing customer insight, leaders have a huge opportunity to revolutionize their SDR function and start seeing some long-term pipeline growth.
Opt In to expecting more from (and increasing support of) your SDR function.
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Episode Page ➡️ https://www.demanddrive.com/podcast/from-sdrs-to-evangelists
The demandDrive Podcast ➡️ https://bit.ly/dD-Pod
Meet our team ➡️ https://bit.ly/dD-Team
Follow us on LinkedIn ➡️ https://bit.ly/dD-LI
Want to work with us? ➡️ https://bit.ly/Contact-dD
Want to work for us? ➡️ https://bit.ly/dD-Careers
View all episodes
By demandDrive
5
22 ratings
Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on the evolution of the SDR role in 8.5 minutes!
===
In our opinion, the SDR function is often criminally underutilized.
Traditionally, companies look at the SDR function with the following (overly simplified) formula:
🤝 🎓 + (📃 + 💻 + 📞) + 🧑🏫 = 🤑
Hire College Grad + Give them a list, laptop, and phone + 1 week of training = Sales Leads
And while that might have worked 10 or even 5 years ago, today the role is much more nuanced and complicated than that. Simply executing an outbound motion where SDRs follow a script and are only measured on meetings booked is a recipe for disaster.
So what’s a sales leader to do?
AJ and Alex recap an onDemand event with Sean Adams of Iorad where they discuss the evolution of the SDR role.
From embracing dark social to front-loading value in your outreach to prioritizing customer insight, leaders have a huge opportunity to revolutionize their SDR function and start seeing some long-term pipeline growth.
Opt In to expecting more from (and increasing support of) your SDR function.
===
Episode Page ➡️ https://www.demanddrive.com/podcast/from-sdrs-to-evangelists
The demandDrive Podcast ➡️ https://bit.ly/dD-Pod
Meet our team ➡️ https://bit.ly/dD-Team
Follow us on LinkedIn ➡️ https://bit.ly/dD-LI
Want to work with us? ➡️ https://bit.ly/Contact-dD
Want to work for us? ➡️ https://bit.ly/dD-Careers