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Opt In: What We Learned From Rewriting 50+ Sales Emails


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Join AJ and Alex for another episode of Opt In! Snag a recap of our onDemand webinar on the lessons we learned rewriting 50+ sales emails in 9.5 minutes!

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If there’s one thing we learned after rewriting over 50 cold sales emails, it’s that a lot of the common mistakes we saw weren’t tied to a particular caliber of company. From the tiny tech start-up to the unicorn-funded behemoth, we saw a lot of similar issues.

Whether it was poor targeting, shaky value propositions, or a failure to stand out in the sea of cold emails in prospects’ inboxes, nearly every company (and SDR) deals with similar problems.

That’s why we helped create and produce SDRescue, a web series where we critiqued and rewrote real cold emails that SDRs were sending out to prospects. We believed that with a few tweaks, you could improve nearly any email and see an increase in engagement & reply rates.

And that’s why we sat down with Greyson Fullbright - not just because he was the SDRescue host, but because he has a strong track record of building successful cold email campaigns.

We asked him to talk about his biggest takeaways from the SDRescue series.

  • What mistakes was he seeing most often?
  • Where are the biggest areas of improvement for SDRs?
  • How can management get involved in the process?
  • We cover a lot in our ~30 minutes (it was hard not to with 50+ episodes to pull from). And in classic Greyson fashion, he took the 3 takeaways and really fleshed them out into comprehensive cold email lessons.

    Opt In to leveling up your cold email systems and making it a reliable source of booked meetings!

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    Episode Page ➡️ https://www.demanddrive.com/podcast/email-rewrite-lessons

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    UNSUBSCRIBE: The demandDrive PodcastBy demandDrive

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