Optimal StartUp Daily

Christine Comaford tells you why change management fails

Episode 372: Why Change Management Fails by Christine Comaford of Smart Tribes Institute on Understanding How People Change

Christine Comaford is a Leadership and Culture Coach who specializes in applied neuroscience, which helps her clients achieve tremendous results in record time. She is a human behavior expert, a leadership columnist for Forbes.com, and the New York Times bestselling author of Power Your Tribe, SmartTribes and Rules for Renegades.

The original post is located here: https://smarttribesinstitute.com/why-change-management-fails/ 

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Steve Chou of My Wife Quit Her Job teaches you how to attract customers to your online business or e-commerce store

Episode 371: How To Attract Customers To Your Online Business Or E-Commerce Store by Steve Chou of My Wife Quit Her Job

Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com

The original post is located here: https://mywifequitherjob.com/the-best-way-to-attract-customers-to-your-online-business-or-ecommerce-store/ 

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Seth Godin talks about the difference between business and busyness

Episode 370: Business/Busyness by Seth Godin on Creating Value vs. Staying Busy

Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His most recent book, This is Marketing, was an instant bestseller in countries around the world. Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world. In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in May 2018, he was inducted into the Marketing Hall of Fame as well. He might be the only person in both.

The original post is located here: https://seths.blog/2018/07/busyness/ 

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Micheline Nijmeh with Neil Patel talks about creating efficient content for sales.

Episode 369: Hey Marketing, Are You Giving Sales the Right Content by Micheline Nijmeh with Neil Patel on Efficient Content

Neil Patel is a New York Times Bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

The original post can be found here: https://neilpatel.com/blog/sales-content/ 

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Dr. Jeff Cornwall talks about building forecasts from the bottom up

Episode 368: Building Forecasts From the Bottom Up by Dr. Jeff Cornwall on Business Planning Based on Personal Needs

Dr. Cornwall has spent more than forty years as a serial entrepreneur and teacher of entrepreneurs. In the 1970’s he started several small businesses and was involved in various family ventures. In the late 1980’s, following several years in academics, Dr. Cornwall co-founded Atlantic Behavioral Health Systems in Raleigh, NC and spent nearly a decade leading the company as President/CEO. After growing to more than 300 employees, he and his partners sold most of their healthcare holdings. After the sale, Dr. Cornwall decided it was time to return to the classroom to share his experience and knowledge with aspiring entrepreneurs. Dr. Cornwall remains active as an entrepreneur with the digital content venture he co-founded in 2014, Entrepreneurial Mind, LLC.

Dr. Cornwall’s blog, which launched in 2003, is among the most popular blogs focusing on small business and entrepreneurship. It was named One of the 100 Best Websites for Entrepreneurs by Forbes magazine. His writing has been quoted in Wall Street Journal, Entrepreneur, Inc, Forbes, and US News and World Report. He is a contributor to Forbes. He has authored nine books and numerous articles on entrepreneurship.

The original post is located here: https://drjeffcornwall.com/2020/08/20/building-forecasts-from-the-bottom-up/ 

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Michelle Schroeder-Gardner of Making Sense of Cents shares 4 common mistakes made by the self-employed

Episode 367: 4 Common Mistakes Made By The Self-Employed by Michelle Schroeder-Gardner of Making Sense of Cents

Michelle Schroeder-Gardner created Making Sense of Cents in order to help improve her own finances. With diligence, she was able to pay off $38,000 in student debt in 7 months, kept track of progress, and helped readers along the way. She's currently touring North America and living out of an RV. You can learn more about her and see her monthly income reports at MakingSenseOfCents.com.

The original post is located here: https://www.makingsenseofcents.com/2014/08/4-common-mistakes-made-by-the-self-employed.html 

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Chris Guillebeau talks about how to redefine risk and make ideas happen

Episode 366: Redefining Risk: On Disaster, Pre-Mortems, and Making Ideas Happen by Chris Guillebeau 

Chris Guillebeau is a New York Times bestselling author and modern-day explorer. He is the author of 5 books and his daily podcast, Side Hustle School, is downloaded more than 2 million times a month. Every summer in Portland, Oregon, Chris hosts the World Domination Summit, a gathering of creative, remarkable people with thousands in attendance. Chris is also the founder of Pioneer Nation, Unconventional Guides, the Travel Hacking Cartel, and numerous other projects. During a lifetime of self-employment that included a four-year commitment as a volunteer executive in West Africa, he visited every country in the world (193 in total) before his 35th birthday.

The original post is located here: https://chrisguillebeau.com/redefining-risk/ 

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Sydney Jones of I Will Teach You to Be Rich teaches you how to be more creative and hone a creative process

Episode 365: How to Be More Creative by Sydney Jones of I Will Teach You to Be Rich on Honing a Creative Process

Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness, and more. Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich. He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article, and been pictured next to Warren Buffett in Forbes Magazine, as well as been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC, and more. He also has tons of documented success stories—more than 20,000.

The original post is located here: https://www.iwillteachyoutoberich.com/blog/how-to-be-more-creative/ 

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Carl Pullein reminds you that all tasks are created equal

Episode 364: All Tasks Are Created Equal by Carl Pullein on Prioritizing Tasks by Time Instead of Importance

Carl has written three books on productivity and time management and coaches companies and individuals around the world through his Time and Life Mastery and Your Digital Life courses. 

His passion and dedication to helping people become better at managing their time so they can focus on what is important to them is legendary and his presentations and workshops are highly interactive, entertaining and educational.

The original post can be found here: https://www.carlpullein.com/blog/all-tasks-are-created-equal/15/11/2016

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Benjamin Hardy tells you how to quickly blow past the top performers in your industry

Episode 363: How To Quickly Blow-Past The Top 1–3% Of Your Industry by Benjamin Hardy on Getting Ahead of the Competition

Benjamin Hardy has been the top writer on Medium.com since late 2015. He focuses on self-improvement, motivation, and entrepreneurship. His writing is fueled by his personal experiences, self-directed education, and formal education. His research focuses on the psychological differences of "wantrepreneurs" and actual entrepreneurs. He lives in Clemson, South Carolina with his wife and they are the foster parents of 3 children.

The original post is located here: https://medium.com/thrive-global/how-to-quickly-blow-past-the-top-of-your-industry-36d979ae57 

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