In this episode of the Platinum PT Academy podcast, hosts Gordon and Michael dive into the essential strategies for optimizing Instagram accounts specifically for in-person personal training. They share their insights and experiences to help personal trainers attract high-quality leads and build a strong, recognizable brand.

Key Highlights:

👉Importance of Instagram for Personal Trainers - Discover how leveraging Instagram as a powerful tool can significantly grow a personal training business through organic marketing.

👉Optimizing Your Instagram Profile - Learn the critical elements of a compelling Instagram bio and the importance of including your location to attract local clients.

👉Content Strategy - Explore the types of content that resonate most with potential clients, including client training videos, testimonials, and educational posts.

👉Branding - Find out how to create a consistent and recognizable brand using colors, logos, and templates.

👉Personal vs. Business Accounts - Get advice on whether to maintain a single account or separate personal and business accounts, especially for solo trainers.

👉Action Steps - Immediate changes you can implement to optimize your Instagram profile and content strategy.



Tune in to this episode to gain valuable insights and actionable tips on optimizing your Instagram account for in-person personal training. Whether you're just starting or looking to refine your strategy, Gordon and Michael provide the guidance you need to attract more clients and build a successful personal training business. Don't miss out on their expert advice and join the Platinum PT Academy community for even more support and resources.

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Email: michael@platinumptacademy

We help personal trainers grow and scale their personal training business.

Michael & Gordon