Optimized Online Marketing Podcast

Optimized Online Marketing Podcast

By Stacy BarnesBusinessMarketing
Download on the App Store

Optimized Online Marketing Podcast episodes

  • [004 OOM] How Much Should I Charge? How to Price Your Digital Product or Program

    In today's episode, we'll uncover the sweet spot for pricing your product or program.

    🎯 Find the perfect “sweet spot” to maximize conversions and customer trust.

    🏡 Learn how to use real estate pricing strategies to make your offer more attractive.

    💰 Learn my strategy on how to price your:

    - Signature program
    - Mini course
    - Low ticket offer

    ✨ Plus:

    - How to leverage testimonials to charge higher prices
    - How to price your product *without* testimonials
    - When you can start charging $10K for premium programs

    🎧 Don’t miss this episode. Listen now!

    12 min
  • [003 OOM] Sales Page Framework

    In this episode:

    • A breakdown of what to include in a sales page
    • Why you should start with a sales page, even if your course isn't ready yet
    • The significance of each section of the sales page
    • How to look at the sales page through the lens of your ideal client

      • Get your free Sales Page Optimization Toolkit at https://optimizedsalespage.com

      26 min
    • [002 OOM] How to Attract Ideal Clients

      In this episode:

      • Learn how to attract your ideal clients
      • Figure out why your Ideal Client Avatar isn't working for you
      • How an effective ICA can help write all of your marketing copy

        • Get your free Sales Page Optimization Toolkit at https://optimizedsalespage.com

        13 min
      • CONTEST DETAILS - Not an official episode

        We're giving away some cool prizes for those tuning in. Take a screenshot and tag @stacybarnesco on Instagram within 24 hours of the podcast launch to win. Here are the full details:

        PRIZES
        🛍️ 1. $100 USD Amazon Gift Card PLUS 1 year of Optimized Online Community membership! (opens in April)
        🛒 2. $50 USD Amazon Gift Card PLUS six months of Optimized Online Community membership! (opens in April)
        💝 3. Mystery Box (valued at $30) **Contiguous US only** PLUS a one-on-one Marketing Power Hour Strategy Session!
        HOW TO WIN
        🤳 1. Screenshot any regular episode (not including the contest details episode)
        🏷️ 2. Share on Instagram Stories or Feed (on a public account) and *TAG* me @stacybarnesco
        🌎 3. Share where you're listening from! (US, Canada, Mexico, etc.)
        ⌛ 4. Deadline to enter is 11:59 PM on Wednesday, February 19.
        🏆 5. Winners will be announced on Thursday, February 20th via Instagram!
        ⚠️ 6. Local regulations regarding prize winnings apply.
        Make sure to save the date, Tuesday, February 18th. You have until end of day Wednesday, February 19, 2025 to be eligible to win.
        We'll announce the winner on Instagram on Thursday, February 20th! Good luck! 🤞🍀

        3 min

      About Optimized Online Marketing Podcast

      From the publisher's feed

      Maximize sales and increase conversions by optimizing the customer experience.

      Learn more at