Organize Chaos

Learning the skill of storytelling is paramount to build brand, be persuasive, and ultimately market your business. Jason Harris, the CEO of Mekanism and best-selling author of The Soulful Art of Persuasion, explains how anyone can become a great storyteller. This highlight is from the episode titled: Moving Beyond A Transactional Mindset | The Soulful Art Of Persuasion // Jason Harris. 

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Another clip from the Patrick Campbell episode. Communication is everything when telling both new and current customers a price increase is coming down the line. Patrick explains why communication is important and give us the PERFECT email template to notify customers with. TAKE NOTES on this one!! Listen to the entire conversation on the episode titled: Recession Pricing Strategies // ProfitWell Founder & CEO, Patrick Campbell. 

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Today's highlight comes from Chris' epic livestream discussion with Patrick Campbell, the Founder and CEO of ProfitWell. This topic is super timely with all the macro-economic changes our markets are facing. Patrick gives his thoughts on pricing strategy in our current recessionary state. Listen to the entire conversation on the episode titled: Recession Pricing Strategies // ProfitWell Founder & CEO, Patrick Campbell. 

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Didn't catch all 20 episodes from this past month, no problem! This week we are highlighting some of the top Organize Chaos value bombs from episodes published in October, 2022. Today's highlight is about unlocking success with inbound sales in 2022. The key, HELP, don't SELL. This highlight is from Chris' conversation with HubSpot executive Dan Tyre. Listen to the entire conversation on the episode titled: Perfecting Inbound Sales With HubSpot Executive, Dan Tyre.

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In this episode, I'm talking with Dan Pupius. This episode's all about monitoring employee productivity and wellness in remote work. 

Dan Pupius is the founder and CEO of Range, a workplace collaboration tool for hybrid and remote teams. Prior to founding Range, Dan ran engineering over at Medium. If you've heard of Medium, the blog post website, he ran the engineering team there. Before that, he was a staff software engineer at Google, so a really smart guy. He left those opportunities to start Range, a tool of his own, which is specifically designed for maintaining connectedness and employee wellbeing for all of our remote teams.

These days where so many people are logging in remotely, when we only see people for a few minutes here and there on our video chats and Zoom calls, this software, this effort from Dan and his team is to try to keep people connected. To keep your teams mentally healthy. We dig into this conversation of what you should be looking for to keep your employees engaged, maintain productivity, and how to prioritize employee wellness in our remote teams.

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This might sound counterintuitive, but one of the top priorities for a founder or leader in the company is to TAKE VACATIONS! You heard that right. I believe it's vital to take time to recharge, reflect, and disconnect from the day to day. Ultimately, it's sets a great example for your employees, that's is not just okay to take time off, but encouraged.

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You've got this great business idea and plan, but you want feedback. That requires you to share it. You may ask yourself, do I need an NDA "Non-Disclosure Agreement" so someone doesn't steal my idea? The short answer, no. I'll explain in today's episode.

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Think back to those days or moments when you felt super productive. Where were you? Did you block out distractions? How did you set up your time so you could be the most productive? Last quarter we tried out a company wide "quiet week," no required internal meetings for a whole week. To give our teams a chance to catch up, recharge, experiment, or plan for the next quarter. It was a huge success. Hear more about in today's episode and let me know if you try this at your company.

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I read this LinkedIn post talking how the interview process is too long and is filled with unnecessary steps. It got me thinking, what should the ideal interview look like? There are different factors that impact how a business executes interviews. Here's what to avoid and what you should do.

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In this episode I'm talking with best-selling author of The Soulful Art of Persuasion, Jason Harris. This episode is all about moving beyond a transactional mindset. Jason Harris is the co-founder and CEO of award-winning creative advertising agency, Mekanism. He's the co-founder of The Creative Alliance and author of the national bestseller, The Soulful Art of Persuasion. Harris works closely with brands through a blend of creativity and performance and he calls this approach Soul Plus science, working with iconic brands like Peloton, Ben and Jerry's, Jose Cuervo, Alaska Airlines, Charles Schwab and OkCupid, among others.

So what we get into in this episode is really the art of storytelling and the art of persuasion, what he calls soulful persuasion, but really what it is long term brand building with your target customer. Rather than just focusing on these short-term transactional sales, which maybe you'd think would be the default in scaling a business to the size that some of his clients have, it's really about long-term thinking. 

How do you continue to pour in and invest in nurturing your target customer to eventually persuade them to want to work with you? So there's a hint of marketing throughout this whole thing, but really we're talking about human psyche, persuasion, storytelling. So dig in, take a listen and see how it applies to your business. 

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