Welcome to another episode of "Osom to Know"! In today's episode our host, Maciej Nowak, sits down with the knowledgeable and experienced guest, Roslyn Lavery. Get ready to dive into the fascinating world of partnerships in the tech industry as they discuss the true essence of partnership, debunking common myths, and the value it brings to customers and companies alike.

Joining the team in March 2021, Roslyn manages partners in the payment category as Director of Partner Management at WooCommerce (Automattic). She is passionate about building shared value through partnership with a focus on building merchant benefit and increasing the sum of the parts. Working with or alongside WordPress and WooCommerce for 12+ years she has a long history spanning site development to deep partnerships in the space. She believes that these partnerships can lead to revenue growth by acquiring more customers and offering deeper product functionality through the collaboration. Ultimately, Roslyn's approach prioritizes the customer and ensuring that the partnership delivers value that surpasses what individual products could provide.

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

On this episode of Osom to Know, our host Maciej Nowak is joined by guest Helmut Januschka, Head of Software Engineering @krone_at Austrian biggest private news publisher, is an expert in website protection and security. He understands the risks that businesses face when their websites are targeted by bots, leading to potential loss of business. A common issue he addresses is the inundation of spam emails through contact forms, which can overwhelm a company’s back office and cause them to miss genuine support cases. Helmut’s solution, @captcha_eu, reduces the human effort required to filter through these forms, ensuring that important customer queries are not lost in the flood of spam. Through his expertise, he has helped businesses stay operational and protected in the ever-evolving digital landscape.

Throughout the episode, they explore various aspects of GDPR compliance, providing valuable insights and advice. Helmut emphasizes the importance of understanding and only installing plugins that are necessary, while also recommending against saving data that you don't know you need. He shares his personal experience of navigating GDPR compliance, including his decision to not use Google Analytics for his captcha website. 

The conversation also touches on the challenges of convincing upper management to sell their product and create a company, and the legal considerations involved in ensuring compliance with GDPR. Helmut highlights that GDPR is not just limited to Austria, but has implications for businesses in other countries as well. They discuss the myths surrounding GDPR and clarify what activities can still be done as long as they are compliant. 

The episode also delves into the Helmut's own experiences with GDPR compliance, including the complexities of justifying the use of certain resources and the repercussions of removing them. He explains how he has adapted his own solution, Captcha EU, to comply with GDPR and how it has become a sellable product. He also touches on the importance of only storing necessary data and the need for further improvements in GDPR implementation on websites. 

Join us on this episode of Osom to know as we unravel the intricacies of GDPR compliance and gain valuable insights from our guest, Helmut Januschka.

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

🎙️ On this episode of Osom To Know, we dive into the world of WordPress development with our guest, Adam Zieliński. Adam shares his experiences and insights on various topics, starting with the innovative iOS application called Block Nodes, which allows users to write notes using Gutenberg and syncs the content across devices. We also discuss the concept of playground for test environments, where users can run a temporary WordPress in their browser to test plugins or themes, eliminating the need for server space. Adam suggests using playground for product demos, allowing users to interact with plugins or themes on a company's website without the need for screenshots or videos.

🔍 We then explore the concept of edge computing within WordPress, where parts are distributed to servers closer to end users for faster performance. Adam proposes the idea of downloading the entire WordPress to end devices, making it the ultimate progressive web app. With the "choose your own journey" aspect of the playground environment, Adam emphasizes the need to pivot, talk to customers, and listen to feedback to grow and get users on board.

🧩 We also delve into the challenges faced by new and experienced WordPress developers, the workshops offered to streamline the learning process, and the benefits of remote work at Automatic, including their unique sabbatical program. Adam shares his exploration of different roles within Automatic, including a foray into data science, and highlights the freedom and opportunities available to him within the company.

💡 Adam's passion for solving large systemic problems shines through as he discusses his innovative projects, such as the HTML tag processor and the playground feature. These solutions have the potential to be game changers for the WordPress community, making it easier for new contributors to get started. We wrap up the episode with Adam's inspiring journey in creating a tutorial for Gutenberg and his prototype that allows WordPress to be run in a browser tab, simplifying the initial setup process.

Join us on this captivating episode of Osom to know as we explore the world of WordPress development and the exciting innovations that are shaping its future! 🌟

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

SEE WHAT ADAM IS DOING🤩⤵️
LINKEDIN 👉🏻 https://www.linkedin.com/in/adamziel/
TWITTER 👉🏻https://twitter.com/adamzielin

On this episode of Osom to Know, we have Brian Alvey, who is currently working at WordPress VIP as a CTO. 
Brian discusses his experiences in building websites without a CMS in the 90s, and later realizing the benefits of dynamic websites with a database. He talks about building his own CMS using different technologies and how he moved to WordPress VIP. Brian sheds light on how WordPress VIP builds tools for improvement in search, security, analytics, and digital asset management for enterprise-level clients. 
He also talks about how hiring psychologically-driven people who are responsible and communicate well is important when building remote teams. Brian shares different experiences, including working with well-known brands, famous investors, and his friend Jason, and also gives insights on the role and responsibilities of a CTO. 

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

SEE WHAT BRIAN IS DOING🤩⤵️
LINKEDIN👉🏻 https://www.linkedin.com/in/brianalvey/
TWITTER👉🏻 https://twitter.com/brianalvey
WEBSITE👉🏻 https://brianalvey.com

On this episode of Osom To Know, Maciej interviews 🎙️ Mario Peshev, a business advisor who has identified 38 top business challenges and discusses the importance of compliance in growing companies📈😊
They also touch on the current financial crisis at Silicon Valley Bank and the need for diversification and risk management 💼💰 Our guest shares his experience in scaling WordPress agencies 💻 and the challenges of hiring and paying developers💶💪
They argue that diversification and generating recurring revenue through retainers is key to sustainable growth in the service-based business world 🔄💰
Finally, they discuss the cost differences between popular website building solutions like WordPress and Drupal, and the impact of branding on cost💡

Stay tuned, stay Osom, and remember to subscribe! 
There are more episodes to come.

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

Get ready for an exciting episode of the Osom to Know podcast! Join Maciej Nowak as he talks to Noel Tock, partner at Human Made, a top WordPress agency that specializes in enterprise-level projects. In this episode, Noel shares his journey in the tech industry, from the early success of his product Happy Tables to his current role at Human Made.

The conversation dives into topics such as product development, hype cycles, and agency perspectives, revealing the challenges and triumphs of building products with measurable outcomes. You'll also hear about the benefits of remote work and building enterprise-level products, along with predictions for the future of the industry. Learn more about how Human Made has helped transform the digital strategies of brands like TechCrunch, CapGemini, and USA Today, using WordPress to create large-scale platforms, websites, and applications that drive transformational business value.

What really stands out in this episode is the powerful discussion on the importance of the WordPress community, without which this open-source wouldn't be where it is today. This episode is a must-listen for anyone interested in WordPress, enterprise-level product development, and the power of community in the tech industry.

Don't miss out on this insightful conversation between Maciej and Noel! Be sure to subscribe to the Osom to Know newsletter and YouTube channel for more engaging content like this!

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

This episode it's a must-watch for anyone who uses the internet! Don't be shy about inviting your siblings or parents to join you in front of the computer, phone or tablet screen to listen in. Our guest, Val Vesa, the Senior Social Media Manager at Cloudflare, shares valuable advice on online security that you shouldn't ignore, even if you think you're already surfing the net safely.

Val provides insights into the most common mistakes that hackers use to gain access to sensitive information like bank accounts, Facebook profiles, and other sensitive data. You'll also learn how to protect yourself from phishing scams, Nigerian Prince scams, and other malicious hacker attacks. If you're a social media enthusiast, you'll definitely want to tune in as we discuss best practices for interacting on social media to avoid any unfortunate consequences. And if you're planning a trip, you'll find out how to share information wisely to avoid any potential issues.

We'll cover a range of topics, including the importance of using strong passwords, two-factor authentication, and password managers. Val explains why it's essential to take advantage of all of these tools to avoid getting phished or hacked. If you're listening in, don't hesitate to pause the podcast and update your passwords with something more secure. Remember, a password should be more complicated than a simple declaration of love for your mother! :)

Stay tuned, stay Osom, and remember to subscribe!
There are more episodes to come.   

If you want to contact Maciej or Val, you can find them on LinkedIn:
Maciej - https://www.linkedin.com/in/nowakmaciej
Val - https://www.linkedin.com/in/valentinvesa/
Cloudflare - https://www.cloudflare.com/

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

Stay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter

Business owners often wonder if a "less is more" approach can be effective in their marketing strategy. But how do you determine which marketing channel is the right one for your products, and how can it help you grow? In this new episode of the Osom To Know podcast, Maciej seeks answers to these questions with the help of James Baldacchino. 

The Head of Strategy at Ellipsis, a digital marketing agency focused on marketing + WordPress explains how to come up with a marketing strategy that supports you in achieving business goals. We discuss common mistakes when thinking about strategy and explain how to do better. You will find out how to start, how to lead, and how to evaluate the effectiveness of promotional efforts. Listen to his advice and make sure you communicate the product value properly to the client and do you really talk to a perfect one. No matter if you want to promote your plugin, theme, or services learn more about the power of ads and SEO. Too much for a beginner? No worries - James explains how not to get lost in the sea of possibilities.

Think of it as going on a hike with a map - you need to know the terrain, the potential obstacles, and the best route to take. Similarly, when it comes to marketing, you need to have a clear understanding of your target audience, their needs, and the channels that will best reach them. Tune in to our podcast to discover new analogies and insights that can help you develop a successful marketing strategy for your WordPress products.

Stay tuned, stay Osom, and remember to subscribe! 

There are more episodes to come.   

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

If you want to contact Maciej or James, you can find them on LinkedIn:

Maciej - https://www.linkedin.com/in/nowakmaciej

James - https://www.linkedin.com/in/james-baldacchino/

Ellipsis - https://getellipsis.com/

Stay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter

Discover the innovative and powerful WPCS platform, the world's first multi-tenant WordPress cloud solution. If you are an agency or individual selling or managing multiple WordPress installations, WPCS offers a comprehensive solution to help you scale your business and streamline your operations. Co-founder and developer at heart Wijnand van Leeuwen will explain why he thinks the grass is greener on his side of the lawn and why it was obvious to him that the next step was to launch this PaaS. You'll learn about the platform's unique features, including serverless configuration, which automates processes such as creating and deleting sites, and multi-tenancy, which allows sites to share specific plugins, themes and language files while operating as individual sites. If you're looking for a way to prevent your clients from installing the wrong plugins or making unnecessary changes that could crash their site, look no further than WPCS. This tool will help you automate and scale your business while you focus on WordPress functionality, ensuring sites are stable and secure so your clients can focus on their niche. Listen to this episode to learn more about WPCS.

Stay tuned, stay Osom, and remember to subscribe! 
There are more episodes to come.   

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

If you want to contact Maciej or Wijnand, you can find them on LinkedIn:
Maciej - https://www.linkedin.com/in/nowakmaciej
Wijnand - https://www.linkedin.com/in/wijnand-van-leeuwen/

Stay updated and learn more about WordPress. Subscribe to the Osom to Know newsletter www.osomstudio.com/newsletter

In this episode, you have a chance to hear from Thomas Kloos, founder of a .kloos agency, a top SEO agency in Austria, as he shares some great insights on the world of SEO from his 15 years of experience with it. 

Learn:

• The importance of search intent and search volume in SEO, and how targeting areas with established demand is key
• The effectiveness of targeted ads on social media platforms like Facebook, and the ethical considerations around data collection for marketing purposes
• The importance of user experience, establishing touchpoints early on in the customer journey, and tailoring content to the needs and preferences of the target audience
• The limitations of AI in the SEO and marketing fields, particularly when it comes to text creation and holistic decision-making
• The potential for AI to generate unique and novel content, such as recipes or product descriptions
• The varying importance of factors like page speed and user experience in Google's search algorithm, and how this differs across different industries

Have a sneak peek of the complex and constantly evolving world of SEO, whether you're a digital marketer or a business owner looking to improve your online presence. After watching it, you will see Search Engine Optimization way more clearly. 

Stay tuned, stay Osom, and remember to subscribe!  
There are more episodes to come.   

SEE WHAT ELSE WE GOT FOR YOU🚀

WEBSITE 👉🏻 https://www.osomstudio.com

TWITTER 👉🏻   https://twitter.com/OSOM_STUDIO

LINKEDIN 👉🏻  https://www.linkedin.com/company/6388634/

BLOG 👉🏻 https://www.osomstudio.com/blog/

NEWSLETTER 👉🏻https://www.osomstudio.com/newsletter/

If you want to contact Maciej or Thomas, you can find them on LinkedIn:
Maciej - https://www.linkedin.com/in/nowakmaciej
Thomas - https://www.linkedin.com/in/thomaskloos/