"The question I really wish they would ask is, "Should I even charge by the hour?" To me it's like a collective hallucination that this is the way professional services are bought and sold." – Jonathan Stark 

In this episode of the Revthinking podcast, Jonathan Stark speaks about eradicating hourly billing, once and for all. The issue with hourly billing, and what is it about charging by the hour (and structuring your creative business accordingly) that is so harmful.