Providing customers with exemplary experiences is undoubtedly hugely important for businesses. Now more than ever customer experience is one of the most crucial differentiating factors for organisations to stand out from the crowd and get ahead of their competitors. Providing great experiences isn't always easy and organisations must consider the security and privacy implications of the latest innovative platform that could improve their service provision. In today's episode we speak to the experts to find out how businesses can ensure that their customer's security and privacy is maintained whilst giving them the best possible customer journeys.