Minnesota Now

Out to Lunch: The Kris Lindahl beyond the billboards


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On Minnesota Now, we hear from many different people in Minnesota over the phone and in the studio. But we don’t often meet them in the community, where news and life happens. In our Out to Lunch series, MPR News host Nina Moini sits down for a meal with people from Minnesota news and culture.


Real estate CEO Kris Lindahl is best known for his billboard advertisements, where he's pictured with a cheeky smile and his arms spread out wide. His numerous billboards across Minnesota have generated countless memes and online conversation, some good and some bad. 


But even if you've seen his face, there's probably a lot you don't know about Lindahl. In his new memoir “Arms Out,” Lindahl shares about growing up in poverty and not always stable housing, his father's struggles with addiction and navigating high school after his father was murdered.   

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