Outside the Eighty

Dr. Jackie Bullock built Glacier Peaks Physical Therapy from the ground up, starting as a solo mobile operation out of her car during COVID, to owning and renovating a historic church building in Columbia Falls where she now runs a full clinic with a growing team.

In this episode, Jackie talks about what it actually took to bet on herself, the grind of the first five years, how she balanced business ownership with being an athlete and a mom, and why she believes passion isn't optional if you want to survive entrepreneurship. She gets real about the mental health toll of building out her clinic space, the importance of time blocking, and why she credits a business coach as one of her best decisions.

If you're sitting at the kitchen table staring at a spreadsheet wondering if you should make the leap: this one's for you.

In this episode of Outside the 80, Dakota sits down with designer Ryan Corbett to talk about one of the hardest lessons in modern business: focus. In a market where you can offer everything to everyone, the businesses that actually win are the ones brave enough to specialize.

They get into why trying to be all things to all people quietly kills small businesses, how to find the niche you can genuinely own, and what specialization actually looks like day to day. The conversation also digs into social media advertising, how to spend limited ad dollars without wasting them, and why chasing every platform at once is a losing game.

If you're a business owner spread too thin, stretched across too many services, or unsure where to plant your flag, this one's for you.

Big conversations for small business owners.