Hi Outsiders, finally I’ve been able to create a new episode! At first I wondered if I still had the skills, but fear not. I got through it.
It’s been an interesting day today, because when I woke up this morning and checked my phone, there was a text from a producer at ABC News Radio, asking if they could interview me about the proposed changes to the social media minimum age (SMMA) legislation. Well I hadn’t heard about such changes, but that didn’t stop me! I boned up quickly, and did the interview here. Would love to have any feedback.
In the course of that I came across the article that I discuss here in Paper Round. It’s by a team of 10, and the lead author is a postdoctoral fellow in public health at the University of Newcastle. From what I can see, the article - which aims to assess the impact of the SMMA legislation on younger teens’ social media use - has had quite some impact on the discussion. A lot of ‘See? I told you so’-type messages are flying around. So it was a great opportunity to do a bit of analysis of their approach and findings.
In the course of the Paper Round segment I make reference to the demographic makeup of the participants, and promise to give further info here. So: NSW residents were 67% of participants, and are about 31% of all young Australians. Residents of major cities: 84% and 75%, respectively; and born in Australia: 94% and 79%. Interestingly, the authors say on these last two measures the participant group is ‘broadly consistent with national demographic patterns’.
I then Zoom Out to give a bit of a history of attempts to reform the National Classification Scheme (NCS) for films, games and publications, culminating in a report about CMA’s submission to the most recent round of proposals. I will of course update you when there are any developments. Meanwhile there are plenty of links below, and I’m always happy to answer questions.
Until then, happy listening, and don’t forget to hit subscribe, if you haven’t already, and spread the word! I’d love to have the encouragement :-D
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Show notes
The Paper
Courtney Barnes et al, ‘Assessing early effects of Australia’s Social Media Minimum Age Act on adolescents’ social media use: observational study’ (2026) BMJ 393; doi: https://doi.org/10.1136/bmj-2026-363695 (Published 24 June 2026) (or you can just click here)
The government’s announcement of enhanced penalties and powers under the SMMA legislation: https://minister.infrastructure.gov.au/wells/media-release/stronger-powers-and-double-penalties-world-leading-social-media-law
The Zoom
* CMA submission on Mettlesome Report: https://childrenandmedia.org.au/assets/files/taking-action/cma-submission-on-classification-standards-may2026.pdf
* CMA full explanation of age-based classifications proposal: https://childrenandmedia.org.au/taking-action/current-campaigns/classification
* Mettlesome Report: https://www.infrastructure.gov.au/department/media/publications/update-modernise-and-harmonise-classification-guidelines-2025
* Stevens Review: https://www.infrastructure.gov.au/sites/default/files/documents/review-of-australian-classification-regulation--may2020.pdf
* Australian Law Reform Commission report: https://www.alrc.gov.au/inquiry/national-classification-scheme-review/
* All the rest of CMA’s submissions: https://childrenandmedia.org.au/taking-action/our-submissions
The Housekeeping
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Children and Media Australia (CMA)
Most importantly: the EOFY fundraiser is here: www.givenow.com.au/kbyg2. It’s open until 6 July. After that, you can still use our GoFundMe at https://www.gofundme.com/f/keep-CMAs-review-services-free. Any donation, large or small, is greatly appreciated, and as long as it’s at least $2, it’s also tax-deductible.
You can find the Children and Media Australia Know Before You Go service via this link.
Then, depending what you’re looking for, you can sort the list or search by title alphabetically, by age suitability, by classification or by date added. All of the reviews are prepared by people with training in child development, and they cover every G and PG title released in Australian cinemas since 2002, as well as selected M-rated movies and some pre-2002 ones that are available on streaming services.
Or at this link, you can access Know Before You Load – reviews of game style apps and apps that may appeal to young children. These cover some extra things that are relevant to games, like data collection and gambling-like content.
You might also like to sign up for our KBYG Weekly newsletter about the latest reviews, and join the CMA facebook community.
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