Overdose & Chill: Live

This week on Chill, our Digital Design Lead, Dexter, is joined by Catherine from Algolia, to dive into the world of conversion rate optimisation (CRO).

Discover the impact of user experience on CRO, the secrets behind Algolia's advanced onsite search solutions and AI-driven personalisation and hear valuable insights on optimising user experience and boosting conversion rates.

An epic episode with one of the industry's dynamic leaders, join our Chief Experience Officer and Overdose. Co-Founder, Ryan Delaney, as he welcomes Gracie MacKinlay, the Chief Gorilla (CEO) of MightyApe!

Together, they'll explore Mighty Ape's origin story, Gracie's transformative journey with the company and the pivotal role of customer-centric eCommerce in their success. Discover Mighty Ape's innovative strides, from initiatives like Jungle Express to embracing new technologies for scalability

Alita is the Founder of MI Academy, a customised eCommerce training provider and is the brains behind HackGames 2024, APAC's exclusive retail hackathon experience.

It's the Ultimate Retail Innovation Showdown! Retail teams join forces with industry legends, thought leaders and visionaries for a single-day epic challenge, where innovation meets retail in the most electrifying way possible.

Tomorrow, join Raven Addei and Alita as they reveal the secrets behind cultivating collaborative cultures, building innovation skills, discovering award-winning frameworks and unleashing the power of applied learning with HackGames. 🚀

Join us for an exclusive 2023 wrap-up with the Chiefs of each Overdose. Digital discipline.

Each of our legendary Chiefs will drop in to join Raven Addei to discuss crucial insights and challenges, reflect on 2023 and hypothesise 2024 predictions specific their craft.

Reintroducing the weapons:
Creative & Design | Ryan Delaney
SEO | Jason Mun
Digital Marketing | Sam Sherson
Technology | Nikolai Mouraviev
Data & Analytics | Kaustubh Joshi
Strategy | Todd Welling

Any burning questions for the crew? Ask away!

This week's episode takes us on an eCommerce odyssey with Martin Cox, Technical Director at Overdose. joined by Brendan Ridge, the Head Of Innovation and technology at EHP Holdings.

With an established partnership spanning more than five fruitful years, Marty and Brendan delve into what makes a lasting collaboration, how to navigate tough conversations and the art of staying agile and innovative as a business scales.

Together, they'll uncover how Shopify has revolutionised the way EHP Labs do business, provide insights into their collaborations, the efficient strategies behind managing over 15 Shopify stores and explore the role of mobile app strategy in driving growth.

What exactly is a Customer Data Platform (CDP)? Is it just another complex CRM system? And, more importantly, is it a necessity for your business? Can you find an affordable solution that doesn't break the bank?

In this episode, Alexandria Charslund, General Manager of Overdose. New Zealand, dives deep into the world of CDPs with Kat Ramos, Account Executive for Customer Growth at Klaviyo. Together, they unravel the mysteries surrounding CDPs, exploring what this trending term truly means, how to assess if your business requires it and the realistic costs involved.

Join them for a candid conversation aimed at demystifying CDPs and helping businesses better comprehend their relevance and potential impact on future growth. It's time to bridge the gap between data, insights and actionable strategies.

Join our Chief Data Officer, KJ, for a conversation with Avik Dalal and Shashank Kapur from Meta as we dive into the evolving advertising measurement landscape.

From Apple iOS updates to privacy shifts, they'll explore how these changes affect targeting, audience enrichment and conversion measurement. Discover Meta's strategies, including the Conversions API and gain insights on performance improvements. 

Whether you're a seasoned marketer or new to the game, this session will be packed with valuable advice from industry experts. Catch the latest advertising trends and insights from Meta, right here with Overdose. !

Step into the fascinating world of Thailand's top contact lens retailer, Ta-To. They're your go-to source for all major international brands like Johnson & Johnson, Ciba Vision, Bausch & Lomb and more. With over 50,000 loyal members in Thailand, they're making waves in the industry.

In this episode, you'll meet Russell Davis, the Business Development Director at Ta-To Contacts Co., Ltd. He'll be sitting down with Tammie L., General Manager at Overdose. Asia, where they'll explore the unique and ever-evolving Contact Llensenses industry, share their experiences in doing business in Thailand and unveil the exciting eCommerce journey that Ta-To embarked on with Overdose. Asia.

This week's episode is extra spicy. We have our EPIC Agency Partner Lead @ Shopify, Hannah Udina hosting with our guest, Tom Melenhorst, the Digital Marketing and eCommerce Manager at Remedy Drinks!

Together, Hannah and Tom will discuss the innovative strides Remedy has taken in the digital realm, a dynamic exploration of how their highly anticipated launch of Remedy's new Shopify website aligns with Remedy's vision, enhances user experience, and impacts the way we engage in online shopping.

Join two dynamic leaders in the industry, Jenny Mesdag, CEO, AMERICAS at Overdose., and Susan Beermann, Chief Marketing Officer at Contentstack. Together, they'll unpack the latest trends propelling digital transformation and share invaluable insights into the strategies and technologies that empower brands to not only adapt but thrive in today's rapidly evolving landscape.

Tune in as Jenny and Susan shed light on how brands can harness the intricacies of digital transformation changes to gain a competitive edge with a robust return on investment.