Fiverr (FVRR), a company primarily focused on freelance and gig work, announced that it was cutting jobs in a "refocusing effort." Shares have teeter-tottered throughout the last 52-week weeks, but moved higher Friday on the heels of an upgrade at BTIG. George Tsilis joins Market on Close to dissect the company's business model and dive into the analyst community's reaction to FVRR's move this week.

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