Steve Jobs' PR Guru Mentored This 27-Year-Old CEO – How She's Taking on Silicon Valley
Caitlin Sorensen, the founder of Honey & Hive Digital Marketing Agency, began her career under the mentorship of Andy Cunningham – a marketing legend who worked alongside Steve Jobs on the Apple Macintosh launch. When Andy decided to scale down her agency, she handed off several clients to Caitlin, encouraging her to launch her own agency. Caitlin started a side hustle with a friend from college that quickly turned into a successful business. After a co-founder breakup, Caitlin embraced the challenge of solopreneurship and carved out a niche in the competitive Silicon Valley marketing landscape at only 26 years old.
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TIMESTAMPS:
02:22: Evolution of Honey & Hive's Services
04:31: Caitlin's Professional Journey and Origin Story
05:17: Lessons Learned from Internship at Mathnasium
06:39: Transitioning from Employee to Business Owner
08:24: Taking a Class with Andy Cunningham
09:53: Working with Andy Cunningham and Starting Honey & Hive
12:55: Lessons Learned from Having a Co-Founder
16:28: Making the Jump to Business Owner and Early Months of Honey & Hive
20:17: Highs and Lows of Running Honey & Hive
26:35: Scaling the Business and Creating a Positive Workplace
28:29: Leveling Up the Business and Building a Network
34:34: Building a Network and Joining a Community
🔗 CONNECT WITH CAITLIN SORENSEN
👥 Linkedin : https://www.linkedin.com/company/honeyxhiveagency/
💻 Honey & Hive Website : https://www.honeyxhive.com/
🔗 CONNECT WITH YOUNG HAN
👥 Linkedin : https://www.linkedin.com/in/younghan/
🐦 X : https://twitter.com/younghan_
💻 Website : https://www.alwayshan.com
🔗 CONNECT WITH OWNERS CLUB
👥 Linkedin : https://www.linkedin.com/company/the-owners-club/
💻 Website : https://www.owners.club/
🎙 ABOUT OUR PODCAST
Owners Club Talks is a podcast dedicated to sharing the inspiring stories of entrepreneurs and business owners by detailing their trials, triumphs, and strategies behind how they built their successful businesses from the ground up. Each episode features candid interviews with diverse founders, offering insights, actionable advice, and real-world experiences that resonate with aspiring entrepreneurs and seasoned business professionals alike.
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