Owner's Voyage - The Journey to Business Ownership

You know who you'll sell to... now what?

What kind of business will you start?

And by avatar customer, I'm not suggesting you are look for someone with blue skin....

Find the right customer to match your why and most of the time, it's a fun day!

Getting started any voyage necessarily needs a strong why. Why will get you through the tough spots.

Flow: The Psychology of Optimal Experience

https://www.amazon.com/Flow-Psychology-Experience-Perennial-Classics-ebook/dp/B000W94FE6/ref=sr_1_2?crid=2D6ESULJH8L0W&dchild=1&keywords=flow+the+psychology+of+optimal+experience&qid=1590209223&sprefix=flow+the%2Caps%2C171&sr=8-2

Awakening Your Ikigai

https://www.amazon.com/Awakening-Your-Ikigai-audiobook/dp/B079HDSRWV/ref=sr_1_1?crid=5B50H6VW8U7M&dchild=1&keywords=awakening+your+ikigai&qid=1590209309&sprefix=awakening+your+i%2Caps%2C188&sr=8-1

ikigaitribe.com

Venn Diagram

https://www.google.com/url?sa=i&url=https%3A%2F%2Fikigai-living.com%2Fthe-perception-of-ikigai%2F&psig=AOvVaw1e-0Hd_lYNtJER-VX4HcR_&ust=1590295827134000&source=images&cd=vfe&ved=0CAIQjRxqFwoTCNjBtumXyekCFQAAAAAdAAAAABAI

Everyone has a backstory... a narrative about why they've become what they've become.

That's a great place to start the Owner's Voyage

Everyone has a backstory  - how did I get from Fortune 500 controller to small busineess owner and franchisee through the Japanese concept of ikigai?