This show covers how to utilize social marketing to drive donations for non-profit charitable causes. Learn how to combine online and offline marketing, social media marketing, blogging, and websites to engage users. Learn how to integrate social media sites such as Twitter, FaceBook, My Space and Stumble On into your marketing efforts. Maximize your return while minimizing your cost. Motivate volunteers and activate your base with a robust social media campaign. This show is packed with tips and ideas that will be helpful for charitable organizations of any size. Tips from Mashable.com and ITTY.BIZ.com will also help plan social media fund raising. Guests Kim Smith from The Petco Foundation and popular blogger Diane Silver of 'todogwithlove.blogspot.com' and Twitter's @CosmoHavanese. A show not to be missed for social pet media fans!

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