Paper Matters Podcast

Whether it’s called vote-at-home, absentee voting, or vote by mail, the voting process has received increased attention as states and localities wrestle with running an election in the year of COVID-19. Join us at Brook Spaulding, Market Development Manager for W+D (Winkler + Dünnebier),  walks us through the importance of the envelope in voting by mail, current trends and how something as simple as the envelope does a lot of heavy lifting in the mailing process. 

You Don’t Want to Miss:

• Demand for equipment that processes vote by mail or absentee ballots
• Benefits of voting at home
• How a unique ballot travels through the mail system. 
• Best practices to consider for envelope design, paper and processing. 

Quotes from this Episode: 

“I like the term vote at home. I think that really communicates what's happening and States in the US have been doing that for years and years. The trends are clear and a lot more personalized content makes it more relevant.” Brook Spaulding, Market Development Manager, W+D 

“In terms of avoiding mistakes, it’s really important to remember quality in, quality out. This is not the time to skimp on raw materials and you want ballots to lay flat and you want everything to be legible, printable and foldable.” Brook Spaulding, Market Development Manager, W+D

Resources:

• Learn more about W+D
• Download our Election Voting Paper Guide and Vote By Mail Envelope Guide 
• Visit paper.domtar.com for our blog, request print promotions and much more
• Follow us on Facebook, Instagram, LinkedIn or Twitter

Make sure you hit SUBSCRIBE so you don’t miss out on any of the latest resources, tips and trends from Domtar Paper. 

And, if you enjoyed this episode, please leave us a rating and a review? Thanks! 

It’s a challenging time for printers in today’s environment. Deborah Corn, self-proclaimed intergalactic ambassador to The Printerverse at Print Media Centr, talks to the Paper Matters podcast about how printers can connect with buyers when people are working in a remote world. Deborah will discuss creating meaningful relationships with customers and different ways printers can position themselves to differentiate themselves and achieve success during a pandemic. 

You Don’t Want to Miss:

• How to connect with print buyers in a COVID-19 world
• The best way to promote your capabilities digitally
• Pushing outside your comfort zone and being an idea generator
• The value of working with a paper company that invests in sustainability

Quotes from this Episode: 

“It’s pretty hard to call on customers when they are not in their offices. People are working really hard and have constraints on budgets. A crafty printer has an opportunity now.” Deborah Corn, Intergalactic Ambassador to The Printerverse at Print Media Centr

“The best way to help somebody understand possibilities is to show them possibilities.” Deborah Corn, Intergalactic Ambassador to The Printerverse at Print Media Centr 

Resources:

• Learn more about Print Media Centr
• Download our Cougar® with Purpose print promotion
• Visit paper.domtar.com for our blog, request print promotions and much more.
• Follow us on Facebook, Instagram, LinkedIn or Twitter

Make sure you hit SUBSCRIBE so you don’t miss out on any of the latest resources, tips and trends from Domtar Paper. 

And, if you enjoyed this episode, please leave us a rating and a review? Thanks! 

Our future is rooted in the forest. Sourcing wood responsibly and working hand in hand with landowners has been part of the Domtar sustainability story for many years. Listen as Donna Janssen, landowner discusses how their timberland has been sustainably managed by three generations of women. 

You Don’t Want to Miss:

• The value of a well-managed sustainable forest
• How sustainability has changed over the years
• Producing a sustainable crop of timber that helps the environment and wildlife
• How the forest is used and preserving it for the next generation

Quotes from this Episode: 

“I think they're more inclined to purchase paper because they can trust that the fiber that that product is made from has been sourced from trees that have been grown sustainably and haven't been done detriment to our environment or our planet.” Donna Janssen, landowner

“There are right now today over a million more acres of forest land active managed forest land than what existed back then when my grandmother was doing this 40 years ago.” Donna Janssen, landowner

Resources: 

• Learn more about sustainability at Domtar 
• Visit paper.domtar.com for our blog, request print promotions and much more.
• Follow us on Facebook, Instagram, LinkedIn or Twitter

Make sure you hit SUBSCRIBE so you don’t miss out on any of the latest resources, tips and trends from Domtar Paper.  

And, if you enjoyed this episode, please leave us a rating and a review? Thanks! 

Hear from one of our very own on what attracted him to the paper industry and how to connect with the next generation and attract great talent for your team. Join us as Nicholas Pearson, Marketing Specialist for Domtar Paper and recent college graduate, dispels a few myths about millennials in the workplace, the value of diversity and what interested him in the paper and printing industry. 

You Don’t Want to Miss:

• Attracting the next generation to the print and paper industry
• How diversity and inclusion leads to new ideas and perspectives
• What millennials really want in the workplace and it’s not what you think

Quotes from this Episode: 

“It’s so easy for everyone to hear something and run with it, or to hear a rumor and say, ‘Millennials like this and you know, the Boomers are like this,’ but I really do think that there's a lot of unwarranted antagonism on both sides. I do think that as a Millennial, from what I see, my friends are all people who work hard.” Nicholas Pearson, Marketing Specialist, Domtar Paper 

“If you really think about it, paper is involved in nearly every aspect of your life, whether you're going to the gas station or getting a receipt. I think paper is everywhere. And once I got into the paper industry, I was surprised by the breadth of what it does and the efforts that the industry takes pride in being sustainable and pushing the envelope forward.” Nicholas Pearson, Marketing Specialist, Domtar Paper 

Resources 

• Read Nick’s blog, “The Value in Diversity”
• Download “How Brands Can Reach Multiple Generations”.
• Visit paper.domtar.com for our blog, request print promotions and much more.
•  Follow us on Facebook, Instagram, LinkedIn or Twitter

Make sure you hit SUBSCRIBE so you don’t miss out on any of the latest resources, tips and trends from Domtar Paper. 

And, if you enjoyed this episode, please leave us a rating and a review? Thanks! 

Welcome to the Paper Matters Podcast. Hosted by Ashley Maydak, Creative and Brand Manager for Domtar Paper. The Paper Matters Podcast is a paper-focused listening experience that will celebrate and inspire the evolving world of the paper, printing and business industries. In each episode, we’ll share the variety of essential roles that Domtar Paper and print support and play for a variety of businesses every day.

You Don’t Want to Miss:

• The essential role that paper plays for a number of businesses every day. 
• How we use content marketing to build a connection with our audience.
• What you can expect from the Paper Matters Podcast
• How paper creates connections in today’s world.  
• How to use content marketing and social to build a connection with your audience. 

Quotes from this Episode: 

“You see things you didn't necessarily expect from a paper company come to life, whether it's food service or food packaging, or medical gowns, or Q-tips, and how paper in your everyday life comes together.” Vanécia Carr, Director of Marketing, Domtar Paper

“It’s cool to see how content can elevate your brand and how it can increase the stature of your business and the mindset of your customer.” Vanécia Carr, Director of Marketing, Domtar Paper

Resources:

• Request your complimentary subscription to Paper Matters magazine
• Visit paper.domtar.com for our blog, request print promotions and much more
• Follow us on Facebook, Instagram, LinkedIn or Twitter

Make sure you hit SUBSCRIBE so you don’t miss out on any of the latest resources, tips and trends from Domtar Paper. 

And, if you enjoyed this episode, please leave us a rating and a review? Thanks!