Well, it really depends on the kinds of the movies the people choose to watch. If it were child’s cartoon movies, the parents may take their children to the cinema to watch the cartoon movies such as Kungfu Panada. But sometimes the action movie for the children are too viloent to watchx, so their parents will forbid their children to go to the cinema to watch it. And as all we know that, generally speaking, adults are the major consumers of the cinema are adults, so in order to satisfy the main consumers the managers are prefer to introduce the action movies or science fiction films such as transformers, Spiderman which can stimulate their passion to go to the cinema.