This episode features a detailed discussion with Joe Shelton, an expert in portable sanitation with decades of experience. Joe recounts his early start in the industry, working for his family's business, and how that foundation led him to launch his own company and later a successful brokerage.

The episode focuses on the role of brokers in the restroom industry, dispelling myths and highlighting their potential to enhance business operations. Joe addresses common concerns about brokers, such as reliability and payment issues, and offers practical advice on how to leverage a broker's services to expand reach and improve efficiency. He stresses the importance of fair pricing and quality service, noting that while some operators may view brokers skeptically, they can be instrumental in reducing the burden of sales and marketing, especially for smaller businesses. Joe's candid discussion provides a comprehensive look at how brokers can be allies in the competitive sanitation market.

Takeaways:

• Joe Shelton shares his extensive experience in the portable sanitation industry, highlighting his journey from working in his family's business to starting his own.
• The podcast explores the role of brokers in the portable restroom industry, acting as intermediaries between customers and operators.
• Joe emphasizes the importance of building strong relationships with brokers to gain more business and leverage their sales capabilities.
• The episode discusses the challenges of pricing in the sanitation industry and the dangers of undercutting prices, stressing the need for sustainable pricing models.
• Joe advises restroom operators to collaborate with brokers and even competitors to optimize operations and grow their businesses.
• Communication and trust between brokers and operators are highlighted as crucial for successful partnerships and customer satisfaction.

Visit viprestrooms.com to learn more and contact Joe

Companies mentioned in this episode:

• Patriot Portable Restrooms
• VIP Restrooms
• United Site Services
• Oakley
• PSAI
• Andy Gump
• Amazon
• Dell

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