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Partner's Group Intends to Buy IRI for $2 Billion
YouGov released their BrandIndex which showed Google and YouTube maintaining their one and two spots while Facebook fell from 3rd to 5th.
YouGov also published their list of the World's Most Admired People. Bill Gates and Angelina Jolie each hold the top spot. Ironically Vladimir Putin edged out the Dalai Lama, who sit at six and seven. Someone explain this to me.
comScore just announced new updates to their custom reporting tool for mobile.The updates will allow their customers to get greater insight into consumer engagement with content, products and services through mobile devices, including smartphones and tablets. The press release is linked in our show notes.
Kantar released a report on smart speakers. Amazon's speakers lead the market, but as many Americans still don't own a device, there's plenty of room for Apple or Google to make up ground. The majority of consumers use them to listen to audio content like podcasts or music.
Partner's Group intends to buy IRI. According to Reuters, this is going to be a $2 billion deal. See the full article in our show notes.
Jumpshot, an opt-in data manager, hires Michael Perlman, formerly of comScore, as Chief Revenue Officer. Find the press release here.
MFour adds three new team members: Stacy Hua, a senior research consultant; Nathan Bush, a survey programmer and designer; and, Ryan Houseman, a solutions development representative.
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By Jamin BrazilYouGov released their BrandIndex which showed Google and YouTube maintaining their one and two spots while Facebook fell from 3rd to 5th.
YouGov also published their list of the World's Most Admired People. Bill Gates and Angelina Jolie each hold the top spot. Ironically Vladimir Putin edged out the Dalai Lama, who sit at six and seven. Someone explain this to me.
comScore just announced new updates to their custom reporting tool for mobile.The updates will allow their customers to get greater insight into consumer engagement with content, products and services through mobile devices, including smartphones and tablets. The press release is linked in our show notes.
Kantar released a report on smart speakers. Amazon's speakers lead the market, but as many Americans still don't own a device, there's plenty of room for Apple or Google to make up ground. The majority of consumers use them to listen to audio content like podcasts or music.
Partner's Group intends to buy IRI. According to Reuters, this is going to be a $2 billion deal. See the full article in our show notes.
Jumpshot, an opt-in data manager, hires Michael Perlman, formerly of comScore, as Chief Revenue Officer. Find the press release here.
MFour adds three new team members: Stacy Hua, a senior research consultant; Nathan Bush, a survey programmer and designer; and, Ryan Houseman, a solutions development representative.