What does it really take to build a top-performing ERP partner motion inside a modern SaaS company? In this episode, I sit down with Colleen Shea, the force behind Commerce’s technology partnerships and one of the sharpest, most process-driven operators in the ERP channel. We go deep on her journey, from fashion & PR to Oracle sales to becoming a powerhouse in partnerships, and how she built Commerce’s ERP channel from the ground up.

Colleen breaks down why storytelling is an underrated superpower, how to win over cross-functional teams, and why “slow is smooth and smooth is fast” when building long-term, high-impact partner ecosystems. Her insights on discipline, time-blocking, partner selection, and the long-game of alliances are some of the most tactical we’ve ever shared on the show.

If you’re building a partner program, scaling a channel team, or trying to become a top 1% partner leader, you’re going to want to take notes.

Colleen Shea

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

What does it actually look like to build a partner ecosystem that helps take a company from $60M to $700M+ and into IPO territory, and then turn that playbook into C-suite leadership?

In today’s episode of the Partnership Mastermind Podcast, I sit down with Rich Gardner, former SVP of Global Strategic Partnerships at Klaviyo and now President at Pavilion, the global GTM community serving 10,000+ operators navigating short tenures, AI disruption, and a world with no predictable playbook.

Rich has been a lawyer, VP of Sales, ecosystem builder, and now president, which means he knows how to navigate uncertainty, rally cross-functional teams, and bet on what really moves the needle.

We cover:

-The Shopify deal: why a painful rev-share increase became Klaviyo’s biggest ecosystem unlock

-Why partnership leaders MUST know their P&L and unit economics cold

-The underrated power of partner enablement as an early, high-ROI hire

-How Pavilion is helping GTM leaders navigate short tenures, AI disruption, and a 2026 no-playbook.

Rich Gardner

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

Chris sits down with Noah Rahimzadeh (Head of Partnerships, Digioh) to discuss how to build and scale partner programs with limited resources while keeping relationships and revenue metrics front and center. They break down co-marketing playbooks, why every case study should include a partner, and how starting with tech integrations before agency relationships helps define your go-to-market ecosystem. Noah also shares his perspective on zero-party data, operating in a bootstrapped environment, and keeping the customer at the center of every decision.

He walks through his first-90-days framework, how to earn internal buy-in, what metrics matter to CROs (pipeline, win rate, sales cycle), and why long-term relationship building always pays off. A must-listen episode for partnership leaders in B2B and e-commerce.

Noah Rahimzadeh 

Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

In this episode of The Partnership Mastermind, I sit down with Nelson Wang, a proven leader behind the partner ecosystems at Cisco, Box, Miro, and Airtable, and the author of the acclaimed “Partner Principles” newsletter. Nelson shares the frameworks and mindset shifts that power world-class partnerships and customer-obsessed teams.

We unpack what truly drives growth in B2B partnerships: why starting with the customer solves 90% of partnership challenges, how focus becomes a superpower, and why playbooks can be a trap when scaling to new environments. Nelson also reveals a game-changing AI workflow that slashes partner proposal creation time from a week to just one hour, using Gamma.

If you lead partnerships, alliances, or partner marketing, this is a masterclass on customer-centric growth, scaling systems, and building flywheels that create long-term value.

Nelson Wang

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

In this episode of the Partnership Mastermind the Podcast, we sit down with Karolina Kondrat, Director of Partnerships at Domaine, one of the leading Shopify agencies in the ecosystem. Karolina’s story is one of evolution, from sales to partnerships, and she’s mastered the art of scaling impact through strategic collaboration.

We dive deep into how Domaine built and sustained its leadership in the Shopify world. Karolina shares why more partners don’t always mean more success, how to operationalize internal referrals, and what it takes to make enablement a true revenue engine. Her framework for monetizing agency partnerships, qualifying the right partners, and securing CRO backing for partnership metrics is a must-hear.

If you’re building or leading a partner program and want to turn strategy into measurable impact, this conversation will change how you think about partnership prioritization and performance.

Karolina Kondrat

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

In this insightful episode of The Partnership Mastermind Podcast, host Chris Lavoie sits down with Lauryn Spence, VP of Agency Partnerships at Commerce, to unpack what it really takes to build and scale a world-class partner ecosystem in today’s B2B landscape.

Lauryn shares her inspiring journey from SDR to executive leadership, offering hard-earned lessons for anyone looking to grow their career in partnerships, alliances, or channel strategy. She introduces her powerful “Partnership Pie” framework — a model for driving predictable revenue through partnerships, dividing impact between direct introductions, partner-sourced opportunities, and jointly-created demand.

Throughout the conversation, Chris and Lauryn explore how to prioritize and segment partners based on revenue potential, client retention, and co-marketing opportunities. They discuss practical ways to incentivize internal sales and customer success teams to collaborate more effectively, and the importance of aligning go-to-market strategies from the start.

This episode is a masterclass in partnership management, leadership, and ecosystem strategy. Whether you’re leading a partner program or starting out in the field, you’ll come away with actionable insights on how to measure success, strengthen collaboration, and create sustainable partner-driven growth.

Lauryn Spence 

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

In this episode of the Partners of Mastermind podcast, host Chris Lavoie speaks with Jay McBain, chief analyst at Omdia and a leading voice in tech partnerships. Jay shares his journey from IBM to industry thought leader, offering sharp insights into the future of ecosystems, the power of key influencers, and how AI is reshaping everything from enterprise data to talent development. Whether you're in the partnership space or just curious about where tech is headed, this conversation is packed with clarity, foresight, and actionable ideas.

Jay McBain

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

In this episode of The Partnership Mastermind Podcast, host Chris Lavoie sits down with Dave Rogers, an accomplished B2B SaaS partnership leader, to reveal what it really takes to build and scale high-impact partner ecosystems.

From account mapping and co-selling frameworks to scalable playbooks and cross-functional alignment, Dave shares the systems and strategies that turn partnerships into revenue. Learn how his background in nonprofit leadership shaped his unique approach, rooted in curiosity, trust, and authentic relationship building and how those same principles can transform your own partner motion.

In this episode, you’ll learn:

-How to use Crossbeam and data insights for precise account targeting

-Proven ways to scale co-sell programs without burning out your team

-Why documenting impact builds executive trust and alignment.

-How to apply the Situational Leadership Model to mature partnerships

-Real-world tactics for better stakeholder communication and collaboration

Plus: Dave unveils his new Partnership Mastermind Bootcamp, designed to help partner leaders build repeatable, revenue-driving co-sell systems.

If you’re a partner manager, ecosystem operator, or SaaS founder, this episode gives you the frameworks to go from managing partners to mastering partnerships.

Watch now to learn how to scale smarter, co-sell effectively, and elevate your B2B SaaS partnership strategy.

Dave Rogers

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

Michael Haswell joins the Partnership Mastermind Podcast to share how he’s scaled partner ecosystems from zero to a billion in revenue. From brokering game changing deals at Google to leading global partnerships at Auctane, Michael reveals how to earn executive trust, avoid common partner pitfalls, and drive meaningful results. He also shares why curiosity, operational rigor, and storytelling are the traits every partner pro needs and how his new Mastermind course helps rising leaders break into the executive ranks. A must listen for partner managers ready to level up.

Michael Haswell 

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.

The Partnership Mastermind podcast delivers a powerhouse episode featuring Andrey Lipattsev, a pioneer in Google's ecosystem engineering efforts. Host Chris Lavoie guides listeners through Andrey's journey from search quality to global partnerships, uncovering the pivotal moments that shaped his approach to alliance building. Andrey shares candid reflections on his biggest lessons, including the critical importance of focusing on partner value and cultivating diversity in ecosystems. The conversation offers a masterclass in leading through influence in complex organizations, with Andrey providing tactical advice on building credibility and securing buy-in for partnership initiatives. Listeners will gain deep insights into "ecosystem engineering" framework, learning how to apply principles of sustainable self-interest and long-term thinking to create more resilient, value-generating alliances. Whether you're navigating partnerships at a tech giant or a startup, this episode offers invaluable strategies for leveling up your ecosystem game. Tune in now to learn from one of the sharpest minds in enterprise partnerships and transform your approach to alliance building.

Andrey Lipattsev

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Learn more about Partnership Mastermind https://partnershipmastermind.com/

Connect with Chris on LinkedIn https://www.linkedin.com/in/chris-lavoie-phd-aaaa4111b/

Chris Lavoie is a leading voice in B2B SaaS partnerships, known for building programs that deliver real, measurable results. As the founder of Partnership Mastermind, he equips professionals with actionable tools, training, and mentorship. After building multiple partnership programs, he launched Partnership Mastermind.