Messy In The Middle: Podcast for Realtors

Party in the USA

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SUMMARY

In this episode of the Messy in the Middle podcast, hosts Ed Billings and Jefi Moultrie talk about the value of parties and "pop-bys" in growing your business. They discuss why it is important to engage your clients on a personal level and how to put in effort when it comes to planning events for your business. Jefi and Ed share some of the successful events they have hosted in the past and a few behind-the-scenes logistics that help with planning.

QUOTES

  • “Part of why it is really important (to do pop-bys), is one of the challenges we all face as realtors is that where you are sitting today can be very difficult to see where your business is coming from 90 -120 days out. When you work the referral way, by getting in front of your people letting them know you are still alive, still a realtor and bearing a gift, having that discussion, it is a really powerful way to do it.” -Ed Billings [03:30]
  • “When you pop by to see someone. You get these little snippets into their lives… 

    • it allows for real beautiful organic conversation. It helps you as their trusted advisor to know what it is that they actually need.” -Jefi Moultrie [08:53]

     

    TIMESTAMPS

    • [00:00] Intro
  • [03:53] The value of hosting events to grow your business
  • [05:08] The benefits of events
  • [08:45] Jefi’s personal story with a client party
  • [13:30] What happens if nobody shows up to an event?
  • [21:44] Planning and putting in effort
  • [25:30] Raffle drawings
  • [31:45] Budgeting
  • [33:22] Party ideas
  • [42:11] Tracking events to know what is working for you

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    CONTACT

    Messy in the Middle: messyinthemiddlepodcast.com

    Ed Billings: edbillings.com

    Jefi Moultrie: jefisrealestate.com

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    Messy In The Middle: Podcast for RealtorsBy Jefi Moultrie and Ed Billings