In this episode, we sit down with Will Goto — a trailblazing entrepreneur who made the leap from materials engineering to founding multiple startups, including Rize, a next‑gen productivity tracking platform reshaping how we work. Will opens up about his early career pivots, the growing pains of startup life, and why building with empathy beats building fast. We dive into the role of co‑founder chemistry, how to handle internal conflict, and the underrated art of staying user‑obsessed. Plus, Will shares his personal growth journey and his vision for the future — both for Rize and for life beyond the hustle.
Chapters
00:00 Introduction to Passion and Entrepreneurship
01:50 Finding Passion in Unexpected Places
05:19 Navigating Early Career Challenges
10:21 The Journey from Engineering to Entrepreneurship
16:05 The Importance of Teamwork in Startups
19:09 Conflict Resolution in Development Teams
21:21 Experiences with Company Acquisitions
23:56 The Birth of HumbleDot
29:55 Lessons Learned from HumbleDot
31:47 Introducing Rise: A New Venture
36:22 User-Centric Development Strategies
38:57 Building a Lean Team
42:25 Marketing Strategies for B2C Products
47:09 Future Goals for Rise and Personal Aspirations
52:27 Legacy and Life Philosophy
To sign up for Rize, use this link for 20% off: https://rize.io?via=peter-yuan