FULL SHOW LINK:    “A business needs both a spiritual and a business mission to be successful, especially at the beginning.” Best known as the author of Rich Dad Poor Dad—the #1 personal finance book of all time—Robert Kiyosaki has challenged and changed the way tens of millions of people around the world think about money. He is an entrepreneur, educator, and investor who believes that each of us has the power to makes changes in our lives, take control of our financial future, and live the rich life we deserve. With perspectives on money and investing that often contradict conventional wisdom, Robert has earned an international reputation for straight talk, irreverence, and courage and has become a passionate and outspoken advocate for financial education. Robert’s most recent books—Why the Rich Are Getting Richer and More Important Than Money—were published in the spring of this year to mark the 20th Anniversary of the 1997 release of Rich Dad Poor Dad. That book and its messages, viewed around the world as a classic in the personal finance arena, have stood the test of time. Why the Rich Are Getting Richer, released two decades after the international blockbuster bestseller Rich Dad Poor Dad, is positioned as Rich Dad Graduate School. Robert has also co-authored two books with Donald Trump, prior to his successful bid for the White House and election as President of the United States. Robert’s latest book, Conspiracy of the Rich: The 8 New Rules of Money, pioneered online book publishing as a free, online and interactive book with contributions from 1.1 million readers in over 167 countries. Frequent updates and postings appear on ConspiracyOfTheRich.com. And he recently completed a mini-documentary, Shooting the Sacred Cows of Money. This centers on debunking the destructive myths about money and teaching the five, essential elements of financial education. Website Link:  ====================================================== The Story of Rich Dad The Rich Dad Company’s mission: To elevate the financial well-being of humanity Rich dad said, “A business needs both a spiritual and a business mission to be successful, especially at the beginning.” Rich dad chose the words “spiritual” and “business.” He said, “Many people start a business only to make money. Just to make money is not a strong enough mission. Money alone does not provide enough fire, drive, or desire. The mission of a business should fill a need that the customers want. And if it fills that need, and fills it well, the business will begin to make money.” The Rich Dad Company has the following mission: “To elevate the financial well-being of humanity.” By being clear and true to the dual spiritual and business mission of this company, we have enjoyed great success. By being clear on our mission, we attract individuals and other groups aligned with a similar mission. Some people call it luck. I call it being true to our mission. Over the years, I have come to believe that rich dad was right about the importance of having the spiritual mission and business mission be strong and in line. Robert Kiyosaki, Rich Dad Poor Dad, personal finance, money, wealth, financial abundance, economic collapse, dollar crash, spiritual, Outer Limits of Inner Truth, media appearance ==========================================