pCulture at a startup is always tricky, but there’s one common mistake founders should avoid at all costs. It’s the desire to make everyone happy all the time. Patrick says this leads to a “culture of accommodation” which ultimately ends up not working for anyone. Hear Patrick’s journey as a founder to define the culture at ProfitWell, and how you can do the same at your startup./ppbr/ppEpisode Highlights/pulli[00:03nbsp;-nbsp;01:31] Episode intro: Patrick Campbell/lili[01:59nbsp;-nbsp;04:04] What is the role and importance of company culture in todays market environment?/lili[06:39nbsp;-nbsp;10:26] The culture of ProfitWell and the journey to get there/lili[12:15nbsp;-nbsp;16:26] The most charitable interpretation/lili[17:23nbsp;-nbsp;20:08] ProfitWell values and four principles/lili[20:21nbsp;-nbsp;23:16] Speaking their mind, being human in the most charitable way/lili[21:11nbsp;-nbsp;23:16] Values and principles must have trade-offs/lili[23:16nbsp;-nbsp;25:41] Heres how we operate, transparency in hiring/lili[25:46nbsp;-nbsp;32:10] Advice for making culture something more than theoretical, a real experience/li/ulpbr/ppstrongMentioned in this episode:/strong/ppa href=https://openviewpartners.com/newsletter/#.YfRAM-rMIuU rel=noopener noreferrer target=_blankSign up for OpenViews weekly newsletter/a/ppConnect with Patrick on a href=https://www.linkedin.com/in/patrickccampbell/ rel=noopener noreferrer target=_blankLinkedIn/a/ppFollow Patrick on a href=https://twitter.com/Patticus?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor rel=noopener noreferrer target=_blankTwitter/a/ppSubscribe tonbsp;a href=https://www.youtube.com/channel/UCaVvQTEaCyt2bbkoAh7wPyg rel=noopener noreferrer target=_blankBlake Bartlett on YouTube/a./ppPodcast produced bynbsp;a href=https://openviewpartners.com/ rel=noopener noreferrer target=_blankOpenView/a./ppView ournbsp;a href=https://openviewpartners.com/blog rel=noopener noreferrer target=_blankblognbsp;/afor more context/inspiration./ppa href=https://www.linkedin.com/company/openview-/ rel=noopener noreferrer target=_blankOpenView on Linkedin/a/ppa href=https://twitter.com/openviewventure rel=noopener noreferrer target=_blankOpenView on Twitter/a/ppa href=https://www.instagram.com/openviewventure/ rel=noopener noreferrer target=_blankOpenView on Instagram/a/ppa href=https://www.facebook.com/OpenViewVenture/ rel=noopener noreferrer target=_blankOpenView on Facebook/a/p