The role of influencers in marketing is an untapped resource across all B2B industries.

Leveraging these experts and thought leaders to build your brand is a competitive advantage that simply cannot be wasted.

Fortunately, guest Patrick Ward is here to help listeners set up and succeed with B2B influencer partnerships. The VP of Marketing at Rootstrap explains:

• How to identify influencers your buyers trust 
• How to approach and initiate a partnership 
• How to tap into and optimize their network 
• And, how to build a roster of in-house influencers to further your reach

Listen now and be the first in your market to exploit the power of B2B influencer marketing.