Paul Hilliard, President of Badger Oil Corporation, has led a wonderful life of generosity and love of community that provides a humbling lesson in being a good steward of God’s resources. At 99 years of age, he is sharp and insightful, a true testament to his wisdom and vitality.

Paul was 17 when he enlisted in the U. S. Marine Corps during his Senior year in high school in February 1943, quitting school when he received permission from his mother to join the war effort. He trained to be a gunner, handling machine guns in the back of Douglas SBD Dauntless (Scout Bomber by Douglas Aircraft) planes in air missions conducted in the Pacific Theatre of Operations. SBD was jokingly referred to as “Slow But Deadly.” He flew 45 combat missions and was twice awarded the Distinguished Flying Cross in addition to receiving the Air Medal with six bronze stars. 

Following his service, Hilliard earned his law degree from the University of Texas before beginning a career in the oil and gas industry. He credits the GI Bill for the opportunities it afforded him and so many other servicemen who would not have otherwise been able to obtain an education.

Hilliard exemplifies the selfless spirit and pride of our WWII generation of heroes, as well as the successful ingenuity of a veteran oil and gas entrepreneur.  Known for his self-effacing wit and ability to achieve in spite of a hardscrabble upbringing in Wisconsin, Hilliard has been a successful independent operator and owner of Badger Oil Corporation since 1955 and has seen fit to use his success in business to help others in need.

Awarded the Civic Cup in 2003 and the esteemed national Horatio Alger Award in 2009, Paul has also been active in statewide associations working to improve the oil and gas industry, business, and civic endeavors. Paul has also been active in statewide associations working to improve the oil and gas industry, business, and civic endeavors.  In 2015, he received the Circle of Honor Award from the Congressional Medal of Honor Foundation.

UL Press released Dauntless: Paul Hilliard in WWII and a Transformed America in 2023. Written by Rob Citino with Ken Stickney and Lori Ochsner, the book documents some of the most fascinating decades in American history: the impact of World War II, the importance of post-war social and economic changes, and the development of the oil industry from the 1950s to today. “Dauntless is a compelling narrative tracing Paul Hilliard’s life experiences during the Great Depression, from farm life in Wisconsin’s Dust Bowl to his distinguished service as a Marine in World War II, his education through law school, and a long and successful business in the oil fields. Paul’s lifelong philanthropy and his passion for education and the lessons of WWII make him an inspiration. His life is the Horatio Alger story. He is, and always be, one of my heroes.”—Boysie Bollinger

Paul has been a generous benefactor in causes to help at-risk children learn to read so that they can overcome poverty as he did.  He and his late wife, Lulu, provided $5 million dollars in seed money to start the Paul and Lulu Hilliard Art Museum at UL – Lafayette.

Paul has served as a National WWII Museum trustee, and he and his wife, Madlyn, have been two of the Museum’s most active advocates and supporters. They have provided transformative support for several Museum initiatives, including acquisition and restoration of artifacts, collection of oral histories, and education programs. In September 2018, Hilliard accepted the position of Board Chair of the museum, focusing on the completion of the its $400 million campus expansion. For more information, visit https://www.nationalww2museum.org, a treasure trove of thousands of oral histories and hundreds of thousands of photos depicting the WWII experience.

Paul ended the interview by sharing his gratitude for being born in the United States of America.  He spoke of a favorite quote by Cicero: “Gratitude is not only the greatest of virtues, but the parent of all the others.”  Words of wisdom that we should always remember.

In closing, it is fitting to share the message of the bumper sticker proudly displayed on Paul’s vehicle…..Temporarily Unassigned Old Marine. Any group lucky enough to be assigned the company of Paul Hilliard has much to be grateful for!